One of the most powerful sections of our Youth Culture Studies in the past few years is the changing dynamics within the Advertising section based on 13-25-year-olds’ responses to what advertising means to them and what works and what doesn’t and why. As we’ve seen over the past 11 years at Label Networks, advertising methods […]
Aussie Kieren Perrow wins Billabong Pipe Masters in North Shore, Oahu.Just off the high-voltage surfing competition finale of the Billabong Pipe Masters in Oahu earlier this month, the reality of the Aussie surf brand faced a huge obstacle on Monday, December 19, 2011 when is closed 44% lower, closing at A$2.03 a share an all-time […]
Li-Ning dives into the American marketplace yet again. This time via ecommerce and Facebook.In our China Youth Culture Studies, the sportswear brand Li-Ning continues to crawl up the ranks as a top preferred brand among 15-25-year-olds. Interestingly however, in the United States (and elsewhere), it’s one of the biggest global brands that nobody really knows. […]
TWLOHA, beloved youth culture non-profit, wins $1 million from Chase.To Write Love On Her Arms (TWOLA) is one of youth culture’s most popular non-profits as it deals with people dealing with depression, cutting, suicide, and addition—aspects that until TWLOHA came into being, were often overlooked within this demographic. On December 12, 2011, presented on a […]
Heida Birgitsdottir, co-founder and Head of Design for Icelandic brand Nikita.Nikita, the Iceland-based brand for Girls Who Ride, launched in 1998 by Runar Omarsson and Heida Birgitsdottir, has been acquired by Finnish sport group, Amer Sports. The move was part of Amer’s ongoing strategy to invest more in action sports, including apparel and footwear brands. […]
Quiksilver Team Rider Kelly Slater winning his 11th ASP World Champ Title. Photo by ASP.On December 15, 2011, Quiksilver, which has had a tough time of things during this recession, announced revenues grew 10% to $545.2 million compared with $495.1 million in the fourth quarter in 2010. Consolidated net revenues for the year grew 6% […]
Time Person of the Year cover artwork by Shepard Fairey.Street artist Shepard Fairey was chosen by Time Magazine’s editors to create their Person of the Year cover, nominated by the magazine as The Protester. The magazine which debuted on newsstands this month, features signature Shepard artistry with reds, yellows, and black tones, and a composite […]
Donna Burton Carpenter in the middle.Donna Burton Carpenter may be best known as president and co-owner of Burton Snowboards and her work founding the European Burton sector in Innsbruck, but she also created a unique program called Women’s Leadership Initiative at Burton. Outdoor Retailer Trade Show and the Outdoor Industries Women’s Coalition (OIWC) have confirmed […]
Banksy siting in London. Courtesy of Wooster Collective.Thanks to Wooster Collective once again for this fun tip on a Bansky siting. Looks like the notorious street artists with a message has another to share just in time for the Holiday season: “Sorry! The lifestyle you ordered is currently out of stock.” 54th Grammy Awards poster […]
PacificStandardTime.org got Ice Cube to talk about the latest exhibition at The Eames house. It couldn’t be more perfect. We love this video by Ice Cube talking about what makes LA so LA, and his love of architecture, The Eames house, and “going green 1949-style, bitch.”Celebrating an exhibit by PacificStandardTime.org, a collective that showcases latest […]