Three success stories in retail, fashion, and footwear in our latest round-up report indicate interesting marketing, design, and DIY strategies.
Author: Tom Wallace
Retail Round-up: H&M Posts 15% Increase; American Apparel Hosts a Best Bum Contest; John Fluevog Launches 40th Anniversary Spring Shoe Collection
Venues: X/Y Tribes in the House
How Architecture, Entertainment Venues, Runway Shows, Retail Spaces Need to Address the Importance of Attracting a New Youth Culture
Olympic Round-up: Totally Stacked U.S. Snowboarding Team Means Big Potential for Medal Sweeps; Youth Olympic Games Releases Non-Logo Logo and New Media Campaign
Bread & Butter Berlin Fashion Trade Show Illustrates the Vibrant Scene in Street, Denim, SportsStyle, and Urban Superior Attracting the Industries’ Top Brands, Buyers, and Designers
Marketing Through Music Report -As Music Festivals and Tours Get Underway for 2010, Label Networks Reveals Fresh Data on Youth Culture, Music Effectiveness, and Sponsorship Influences
Quantifiably one of the most powerful tools to reach a new generation, effective marketing and sponsorship through music is still often overlooked by many brands. Here’s data on what works best and why.
New Credit Card Rules to Effect Youth Culture Shopping Patterns
Starting February 22, new rules on credit cards for young people will dramatically change spending patterns among youth culture.