Advanstar, owners of fashion trade shows such as Magic and Project, launched their ecommerce trade show version, Shop the Floor back in February, 2013. This allowed vendors and buyers to basically shop the trade show online 30 days before and after the actual event in Las Vegas. Similar to other companies moving to online trade […]
San Diego, CA, turns into a full-on Cosplay geek-fest with some 130,000 fans and comic, movie, entertainment industry types converging on the largest comic trade show in the country from July 18-21. Comic-Con, which can charge basically whatever it wants, has become so popular, that it can take a year in advance to get a […]
Story and Photos by Kathleen Gasperini and Tom Wallace From July 10-11, 2013 Agenda NYC at 82 Mercer Street transforms this hipster part of SoHo into a gathering of the tribes for industry players in streetwear, urbanwear, and skate-inspired footwear and apparel. It’s also home to creative wearable technologies such as Beats by Dre, G-Shock, […]
Youth culture in the United States is one of the most important demographics shaping the landscape of the global future not only because of their vast spending power, but because they lead as a primary source of global inspiration for many other youth markets. In an effort to understand the most vital youth culture markets, […]
GROUP Y, the original collective of youth marketing, action sports and entertainment professionals will launch 4th Annual ASC Action Sports + Culture in conjunction with the AGENDA trade show. The event takes place from 9 a.m. to 6 p.m. July 24, 2013 at the Center Theater at Long Beach Convention and Entertainment Center (same location […]
On Thursday evening, 4th July 2013, the 29th BREAD & BUTTER event ended with an internal Closing Party in Sunset Park on the grounds of the former airport Berlin-Tempelhof and the great mood was reflected by the successful show. Due to the new visitor regulations, the event was of course not the strongest in terms […]
Aeropostale has lost ground when it comes to youth culture markets, and as we’ve reported in our Youth Culture Studies, has been replaced by various brands that are far more in tune with this demographic than the $2.4 billion chain store/brand has been in the past couple of years. In their latest revamp, the brand/store […]
We are proud to introduce Label Networks’ latest addition to our on-going Global Youth Culture marketing intelligence reports: The Future Consumers Reports. Our first series provides in-depth data analysis, forecasts, trends from insights thousands of 13-25-year-olds across the United States regarding T-shirts, Denim, Footwear (including Sneaker Culture), Accessories, and Action Sports Apparel. Each of the […]
The rise of mobile gaming via fashion styling of virtual avatars has flipped the script for the fashion industry and provided a growing cross-over platform for tech, video gaming, mobile phone culture, and fashion. The latest in this space is Rachel Zoe’s social gaming company called Crowdstar which is launching a mobile fashion game called […]
Photos by Tom Wallace Widely known as America’s youth culture rite-of-passage to music entertainment, the Vans Warped Tour is rolling across the country for the 19th year in a row, attracting more than 500,000 young people during the 40-event tour. Kevin Lyman, the founder and producer, and his team, along with icon Steve Van Doren, […]