Quiksilver, once the kingpin of surfing brands, is still on a long path to recovery and has recently announced new changes to its Board and staff, namely that Andy Mooney is no longer with the company and Pierre Agnes is now the new CEO. Quiksilver has been undergoing significant changes in the past few years, […]
The International Olympic Committee (IOC) today launched a competition offering fans and young designers the opportunity to make Olympic history by designing the medal for the Lillehammer 2016 Winter Youth Olympic Games. Submissions will be accepted until 1 June 2015 at www.medaldesigncompetition.com In keeping with the IOC’s mission for the Youth Olympic Games to be […]
Kassia Meador has quickly become known as one of the most outspoken advocates for surfing and environmental change among top surfers in Southern California. Just after exhibiting her very cool collection of women’s wetsuits at the new women’s trade show, AXIS, in New York last month, she has announced the launch of her brand KASSIA […]
In their highly anticipated first-ever feature length skateboarding movie called PROPELLER, Vans, the leader in skateboarding footwear, has brought together some of the most important modern skateboarders and legendary pioneers in the industry. Directed by filmmaker Greg Hunt, and based on the teaser, the movie looks to be every bit inspiring and classic as the […]
Converse has launched a new campaign called Made by You that takes a look at 100 sneakers worn by legendary international players in music, arts, and fashion. The idea taps into a new marketing campaign within the DIY spirit of the quintessential youth market shoe and spirit of creating one-of-a-kind kicks. Key shoes featured include […]
By Kathleen Gasperini and Ryley Bane The Burton U.S. Open of Snowboarding is the largest and longest-running snowboarding competition in the world. Last week in Vail, CO, the Open marked its 33rd anniversary and wrapped-up another epic event series with Kelly Clark claiming her 8th U.S. Open title in the Superpipe and Jaime Anderson taking […]
The International Olympic Committee Executive Board has moved forward with several initiatives approved from the Olympic Agenda 2020 which was agreed upon during a meeting eight weeks ago in Monaco. First, for the bidding process of host cities, the new Invitation Phase for the 2024 Games is in place which gives interested cities the chance […]
VF reported their fourth quarter results for 2014, and outlook for 2015 today, February 13, 2015. Revenues were up 8% to $12.3 billion. The leaders for the corporation were once again The North Face and Vans. The big news however is that Vans passed the $2 billion dollar mark in 2014 to become VF’s second […]
There have been a number of smaller surf brands and retailers that see the gaps and opportunities available since the kingpins of surf, Billabong and Quiksilver, have moved over. From Kelly Slater’s Outerknown, which is a lifestyle brand with surf-inspired roots and sustainability, to the women’s surf-inspired brand Amuse Society, to retailers Saturday Surf in […]
Iconix Brand Group, Inc. the company with investments in Modern Amusement, Billionaire Boys Club, and licensee for brands like Ocean Pacific and Rocawear, announced this week that they have purchased 75% of Pony for $37 million in North America, with 25% by Anthony L&S, which licenses G-Star Raw Footwear. Iconix has the option to expand […]