The addition of consumer days to what was once industry-only trade shows are becoming more popular as the evolution of the fashion industry continues to change with stronger consumer influence and control. Last week, we announced that Bread & Butter trade show in Berlin would be changing their format for their July, 2014, edition, and […]
Last weekend December 14, 2013, pro surfing came to a dramatic season ending at Banzai Pipeline on Oahu’s north shore with Kelly Slater, 41, winning his 7th Billabong Pipe Masters in Memory of Andy Irons in massive 15-foot waves. Slater defeated John John Florence (HAW), 21, in a hard-fought, 35-minute Final that ended with less […]
Kelly Slater vying to win again at the Billabong Pipe Masters. Photo by Cestari/ASP. The North Shore of Oahu is currently packed with the top surfers in the world vying for the coveted win of the Billabong Pipeline Masters in Memory of Andy Irons. Billabong Pipe Masters represents the pinnacle of the 2013 Association of […]
They call it their “profit improvement plan” to streamline the brand, and focus, but another way to put it is that Quiksilver, once the kingpin of surfing and action sports, has had to deal with a harsh wake-up call that they simply aren’t popular with their once-core market of teens. Quiksilver hasn’t turned a profit […]
Just one month after announcing their new campaign Ich Bin Ein Berliner (I am Berliner), a more consumer-friendly website, and an online magazine, Bread & Butter trade show has announced new concepts for their July 2014 show which is to include consumers. Given that Bread & Butter tends to cater to the most core brands […]
Linkin Park bassist Dave Farrell and drummer Rob Bourdon were among panelists at the recent Social Good Summit talking about how music and video gaming can introduce new players to issues of sustainability and activism. Such games are among a new breed of topics trending in the gaming industry recently and are attracting different types […]
It was a busy Thanksgiving holiday on the North Shore of Oahu as the second out of the 3 Vans Triple Crown of Surfing events, the most prestigious events in surf competition, set-off on macking-big waves. The winner of the 39th annual Vans World Cup of Surfing on December 1, 2013, was a real surprise, […]
The Hunger Games: Catching Fire which premiered this past week not only broke box office records, bringing in $307 million in the first weekend, but has also inspired the fashion industry, particular high-end designers to launch film-inspired collections, videos, Tumblr blogs, and magazines. The latest to note is Capitol Couture by Trish Summerville, the designer […]
Young people continue to rise-up for change through art and music, and MTV-U has captured this effectively in a new 6-part series called Rebel Music. Utilizing short videos to showcase changes being made in Israel, Palestine, Afghanistan, Mexico, India, Egypt, and Mali, the series shows how powerful art and music can be towards creating an […]
The Swatch Girls Pro China 2013 hosted by Wanning is fully underway in excellent conditions, bringing with it top female athletes in longboarding and fresh attention with the surf scene of the potential of the sport in China. Strong swells continued in Day 2 of the four-day event from November 20-24, 2013, which will determine […]