One of the highlights of the Snow Industries of American (SIA Trade Show, which took place last week in Denver, CO, were the new styles in outerwear, including technical snowboarding gear. Burton Snowboards had two huge announcements, first with their collaboration with L.A.M.B., Gwen Stefani’s brand, and secondly, the launch of a sustainable collection with […]
Story and Photos by Kathleen Gasperini and Tom Wallace Outdoor Retailer Winter Market wrapped up January 25, 2013 with a strong turn-out of winter sports enthusiasts as well as fashion industry leaders looking for the next styles in seasonal jackets, snow pants, yoga apparel, and technical backpacks. While it’s by far the most conservative show […]
Coca-Cola is no stranger to marketing tactics utilizing core streetwear brands, retailers, and events to pump-up their cred-factor to a global youth culture that has far more choices in beverages than ever before, but their latest moves illustrate an even stronger push into niche markets. First, Coca-Cola is a part of a live event to […]
Label Networks presented to an engaging audience at the Outdoor Retailer trade show on January 24, 2013 in Salt Lake City who came to see the latest results, insights, and forecasts on what’s shaping youth culture markets from a perspective on environmental issues, sustainability, humanitarian concerns, and DIY solutions. In this story, we take a […]
Among several rumors that actually started at Agenda, were that Magic and Project were re-designing their trade show floors and making some significant changes to debut in Las Vegas February 19-21, 2013. One of the major changes will be the elimination of the long-running S.L.A.T.E. area. Once known as the key location for core streetwear […]
Arguably one of the most leading-edge fashion trade shows in the world, Bread & Butter in Berlin always offers a high dose of innovation and prestige when it comes to what’s taking place in street, urban, and upper urban fashion. Today, January 15, 2013, the show launched with an enormous crowd seeking to discover the […]
The ongoing drama for the surf and action sports brand Billabong continues, now with this latest news that VF and Altamont Capital Partners have submitted a letter of interest to Billabong International Limited. From what we’ve counted, this is the 4th time a bid’s come in for Billabong, right on the heels of President Paul […]
Financials are coming in for the New Year and two of the most important ones to watch are the fast-fashion giants, H&M and Uniqlo (Fast Retailing). First, H&M had a big announcement, yesterday, January 9, 2013 saying that they will launch their & Other Stories, a strong brand within the H&M group, in the Spring […]
From just 30 independent brands in 2003 to more than 550 streetwear, action sports, and lifestyle brands in 2013, the Agenda trade show January 4-5, 2013 in Long Beach, CA provided a broad range of what to expect in this growing subculture of fashion. The growth of this show in the past 10 years also […]
As Agenda fashion trade show approaches, January 4-5 in Long Beach, CA, for their 10th year, they have big news about new partnership: Agenda has joined Reed Exhibitions, the creators of such shows as New York Comic Con, ReedPOP, and hundreds of other events they have created around the world. Stay tuned for live reports […]