Happy Holidays! As we take a look back at 2012, we’ve combed through the most popular Profile Reports that readers and subscribers gravitated to the most. Profile Reports keep industry leaders in youth culture up to speed with a variety of timely topics, insights, data, street photography, analysis, and future forecasting. This is where we […]
The growing number of online trade shows is a strong indication that even though the fashion industry tends to be slow when it comes to digital and mobile commerce and technology, there are some brands, fans, and industry leaders who get how a new generation of consumers shop and why. In this profile report, we […]
New Balance has decided to enter into the skateboarding sneaker and lifestyle apparel market with their recent announcement of the launch of the New Balance Numeric or NB#. West-coast based Black Box distribution will produce and market the sneaker brand and apparel via skateboarding channels. “New Balance is proud to partner with Black Box on […]
H&M will be the first fashion-fashion company in the world to have global clothing collection facilities when it launches their latest sustainability program in 48 markets in February, 2013. Starting next year, customers can hand in used clothing in H&M stores which will then be repurposed as part of the brand’s initiatives at looking at […]
The Topshop deal is stirring things up in British fashion as the high street powerhouse, Sir Philip Green, has now officially sold a 25% stake to Leonard Green & Partners, the owners of J Crew, garnering him some 500 million pounds. Topshop, also known for their high-voltage collaboration with Kate Moss and her collection which […]
Urban cycling, from the fixie scene to bikes-as-alternative-transportation continues to be a growing sportswear market among males and females. From Levi’s latest bike collection, to the originators, Outlier, to the latest KickStarter initiatives creating women’s apparel, urban cycling, the and styling fashion and accessories that comes with this emerging lifestyle, are taking center stage. This […]
As odd as it may seem, fast-fashion giant Fast Retailing’s Uniqlo from Japan continues to push digital and new media boundaries that have changed the concept of fashion marketing. From cool screensavers, to their “Lucky Counter” utilizing Twitter to achieve hype and discounted prices, to a clear favorite, the 88 Colors campaign that, like their […]
ENK International announced yesterday, November 15, 2012, that it has been purchased by Advanstar Global, owners of MAGIC, Project, Street, S.L.A.T.E., and Pool. ENK ran shows that often competed with MAGIC, for example, taking place during the same timeframes and nearby locations, including shows such as ENK New York, ENK Vegas, and the Fashion Coterie, […]
The quintessential icon of music, rebellion, and style, Converse, the sneaker brand, has become synonymous with youth culture across a broad range of genres and continents. In the case of this story, and in honor of the new leader in China, Xi Jinping, which may have a significant effect on USA X China relations in […]
It’s no wonder that this latest collaboration has been turning heads in streetwear circles and the blogasphere. The British iconic punk rock boot, Dr. Marten’s latest collaboration with the ultimate Americana brand Woolen Mills Pendleton with a Native-American inspired fabric, is a hot item for guys and girls this winter. While we don’t usually report […]