Sustainable solutions are key business strategies for many of the top global leading brands targeting youth culture these days. As we’ve noted in our various Sustainability and the State of the Future Youth Culture Studies, sustainability issues are vitally important to a new generation of young people who have grown-up with recycling as a part […]
Following-up on his masterful horror films including The Lords of Salem, rocker Rob Zombie has launched The Great American Nightmare featuring music legends across genres of punk, rock, EDM, Latin, and Goth, and 3 haunted houses at the Pomona Fairplex, CA, now dubbed “FEARplex” leading up each weekend starting October 24 through November 2nd for […]
Transworld SKATEboarding, the largest media property in the skateboarding industry, has announced Jaimie Owens as the new Editor in Chief. GrindMedia, which owns the brand, has been going through a series of changes in the past year and this marks yet another re-alignment to the media conglomerate. In a press release on October 22, 2013, […]
Once again, VF Corp’s Outdoor and Action Sports divisions are leading the charge for the mega-conglomerate with revenues up 5% to $3.3 billion and Vans up 16% in North America. The Q3 financials released Monday, October 21, 2013 indicate a strong quarter and changes including a 4-to-1 stock split. “VF is at its best when […]
While may seem like the season for surfing is in the summertime, when it comes to professional surf competitions and the wrap-up of championship titles, the cusp of North American winter is the ideal timeframe due to big surf, particularly in the Mecca of surfing, Hawaii. Over the next few weeks, Label Networks will once […]
Lee jeans is among several denim brands taking a look at sustainability practices when it comes to their manufacturing process. In addition, they commissioned several creatives to also “rethink” denim and inspired several projects that have taken the concept of sustainability and denim into art including sculpture. NeoChaEdge, a creative agency out of Shanghai and […]
From October 9-11, 2013, some 275 top influencers and athletes in women’s sports gathered for the 4th annual ESPNW Women + Sports Summit in Dana Point, CA. The topic of conversation centered around women in sports and also the missed opportunities that women could bring to sports marketing and industry decision-making. In an excellent review […]
Fast-fashion giant Uniqlo based in Japan has released their latest financials. The brand which is catching on quickly across youth culture markets in the United States (see also our Fall Youth Culture Study 2013), has also just released their puffy jacket campaign that showcases how these cushy, soft winter outerwear can fit into the size […]
At the Clinton Global Initiative (CGI) Annual Meeting last month, one of the inspiring announcements came from TOMS founder, Blake Mycoskie, in stating that starting in January 2014, they would be manufacturing shoes and hiring local people in Haiti—one of several countries that TOMS supports with its buy a pair give a pair to a […]
The surfing season has wrapped-up for the top women pros for 2013 with Carissa Moore, 21, being crowned the Association of Surfing Professionals (ASP) Women’s World Champion. Now with the women’s division no longer a part of the Vans Triple Crown of Surfing again for the 3rd year in a row, the big North Shore […]