Category: Marketing/Advertising

Agenda Continues to Expand Bringing on Jim Shubin, Lifestyle and Action Sports Marketing Veteran, as Director of Endemic Relations

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  AGENDA Trade Show announced today another key hire in its ever-expanding team of industry experts with the addition of WeSC and RVCA marketing veteran Jim Shubin. According to Agenda: Shubin brings more than 20 years of experience in action sports and fashion to his new role as Director of Endemic Relations for AGENDA. Working […]

Burton’s Top 13 Iconic Snowboard Graphics Tell a Unique History of the Sport

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Burton’s launched an interesting archival story in a two-part series that traces the 30-year history of their most iconic graphics and boards. The difficult task was wisely curated by Todd Kohlman (TK), Burton’s resident archivist who was challenged to select his top 13 boards. The results are not only cool graphics, but a unique retrospective […]

Coachella Music and Arts Festival 2013, the Unofficial Kick-off to Festival Season Rounds-out Headliners like The Stone Roses, and Blur, with Host of Indie-Folk Newbies, and Modern Twists of Festival Fashion

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We were waiting for at least one hologram inspired by last year’s Tupac from the dead, but this year at Coachella, Weekend 1, from April 12-14, 2013, it was all about the new breed of indie-folk rockers mixed with major headliners, EDM, and of course, the latest in festival fashion. The Stone Roses, Yeah Yeah […]

Billabong In Talks with Sycamore Partners and Paul Naude for US$297.9 Million—And the Sad Story of Surf

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The sad saga of surf brand Billabong looks like it’s finally coming to some sort of conclusion with its buyer’s bidding wars ending. On April 8, 2013, The Australian reported that Billabong was in talks to be acquired by Sycamore Partners and Paul Naude, who was the former President, for US$297.9 million. Sycamore Partners were […]

Antidote Magazine’s Street Issues Features 8 Covers Paired with Top Models and Photography of Hans Feurer

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  The Street Issue theme of Antidote magazine’s latest upcoming issue provides a unique look at how the streets of urban landscapes and the people in various environments continue to inspire art, photography and fashion these days. With the explosion of streetwear blogs, streetart Tumblr’s and any number of designer blogs, sites, and lookbooks, fashion […]

Shepard Fairey for MOCATV Talks Logos, Art X Business, Getting Lost Down YouTube Rabbit Hole

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MOCAtv from the Museum of Contemporary Art, Los Angeles, continues to pump-out creative video vignettes featuring unique angles on topics discussed among leading-edge artists for the some time now. Their latest features Shepard Fairey as he discusses in less than 2 and a half minutes, how he was inspired by an old-school Bell Logo marketing […]

Fast-Retailing’s Uniqlo Reports Large Increase in Sales, Launch of AIRism Functional First Layer

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Uniqlo continues to capture the youth culture marketplace, especially in Asia as the largest apparel retailer in the region. In Tokyo where the brand is headquartered, their recent financial reports from March 2013 noted that same-store sales increased by 23.1%. In addition, total sales including online sales increased by 22.9%. Uniqlo is also continuing its […]

Agenda’s On a Roll: New Hire Vanessa Chiu with Plans to Capture the Women’s Market

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AGENDA Trade Show has added yet another element to their expansion plans, with the announcement today, April 1, 2013, of hiring on Vanessa Chiu, the former Insight Marketing Manager, as Director of Women’s Sales and Marketing. Chiu joins AGENDA on the heels of the announcement that the show will be expanding its reach to include […]

Label Networks’ New Youth Study Reveals “Recession Generation” Sparks DIY Subcultures with New Industries, Brands, Influences, Market Trends

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Now Available! Label Networks’ 13th Annual Spring Youth Culture Study! Label Networks’ 13th Annual Spring Youth Culture Study reveals new consumer insights from 13-25-year-olds across the United States—the “Recession Generation”–that’s sparking new DIY subcultures, brands, industries, and market trends in spending patterns, social networking, fashion, footwear, technology, music, sports, entertainment, and more. Youth culture in […]

Twitter Music On the Horizon

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After buying the music sourcing platform We Are Hunted last year, there has been ongoing speculation that Twitter was readying for something big. Now it appears, a new app called Twitter Music may be released as early as the end of this month, March, 2013. Twitter Music, like many other apps that sync like-minded friends […]