Category: Marketing/Advertising

Venues: X/Y Tribes in the House

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How Architecture, Entertainment Venues, Runway Shows, Retail Spaces Need to Address the Importance of Attracting a New Youth Culture

Marketing Through Music Report -As Music Festivals and Tours Get Underway for 2010, Label Networks Reveals Fresh Data on Youth Culture, Music Effectiveness, and Sponsorship Influences

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Quantifiably one of the most powerful tools to reach a new generation, effective marketing and sponsorship through music is still often overlooked by many brands. Here’s data on what works best and why.