There’s been a growing nostalgia in the action sports world these days with snowboarding coming up to its 30th or 35th anniversary depending on who you ask, and the advent of skateboarding and surfing homegrown video technology and movie-making capabilities. So it makes sense that Volcom just announced the upcoming release of a new documentary […]
Mahfis Sessions with Group Y have been making great strides when it comes to women in action sports. First, with their women snowboarding pioneers summit in Mammoth last winter, and coming this week, June 19-21 in Portland, OR, another on women in skateboarding. As we’ve seen in our Youth Culture Studies, action sports are extremely […]
Apple products are at the center of the storm when it comes to dangerous chemicals and electronic manufacturing. According to a report from Sustainable Brands, last week 80 environmental and human rights organizations including socially responsible investors from 27 different countries sent a letter to Apple’s VP of Environmental Affairs Lisa Jackson, the former head […]
More smart brands today are realizing that the intersection of new media, technology, and storytelling are vital towards reaching future markets. Branding, marketing, and advertising have are all being revolutionized by the art of unique storytelling skills and platforms. The FoST Conference, which stands for Future of StoryTelling, which takes place in NYC October 1-2, […]
We are pleased to present our 14th Annual Spring Youth Culture Study 2014! April 9, 2014, Los Angeles, CA— Fresh consumer insight from Label Networks’ 14th Annual Spring Youth Culture Study reveals key findings that leave little doubt that a new generation has come into their own, creating distinctly unique patterns in spending, social networking, […]
Big news today, March 6, 2014 from Street League Skateboarding (SLS) regarding their upcoming season and partnership with Fox Sports 1. Check the video. Here’s the news: FOX Sports and Street League Skateboarding (SLS) are proud to announce a new multi-year partnership that includes live broadcasts of the world’s premier skateboarding contest series on […]
Story by Nori Fumataki, Tom Wallace, Kathleen Gasperini The video gaming industry just got another boost of credibility, this time from the Smithsonian Institution and their recently released Hidden Expeditions: Smithsonian Hope Diamond, and curated exhibition, “The Art of Video Games.” According to the Entertainment Software Association (ESA), the game is designed for young gamers […]
On February 7, 2014, GoPro, Inc. announced that it had plans to go public. The rules for filing for a confidential IPO under the JOBS Act means that a company must have less than a $1 billion in sales. So, apparently they are not quite a $1 billion company yet, but they have done extremely […]
Just as video gaming art scenes and character fashion designs are gaining a foothold in the art and fashion worlds, music for video game music has taken a great leap forward as a growing genre in pop culture for young musicians and a growing field of study in top music universities. According to the Entertainment […]
Collaborative entertainment is moving fast into the mainstream and with actor, director, writer Joseph Gordon-Levitt’s new show, HitRecord on TV, which premiered the first three episodes at the Sundance Film Festival in Park City, UT, last week, the future of entertainment will never be the same. While Gordon-Levitt is also well-known for his acting in […]