Category: New Media

HitRecord on TV by Joseph Gordon-Levitt Is the Game-Changer for Future Entertainment; Debuts at Sundance

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Collaborative entertainment is moving fast into the mainstream and with actor, director, writer Joseph Gordon-Levitt’s new show, HitRecord on TV, which premiered the first three episodes at the Sundance Film Festival in Park City, UT, last week, the future of entertainment will never be the same. While Gordon-Levitt is also well-known for his acting in […]

Outdoor Retailer Winter Trade Show Expands Efforts for Diversity, Youth, Plus Why Outdoor Apparel Is Getting More Fashionable

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Story and Photos by Tom Wallace and Kathleen Gasperini The big question is why is the outdoor lifestyle becoming more popular? The jam-packed Outdoor Retailer Winter Market 2014 from January 21-24, 2014, in Salt Lake City, UT, was energetic, inspirational, a networking hub, and business-central for a marketplace that seems less effected by the economic […]

2014 Outdoor Inspiration Awards by Adidas Outdoors Brings Issues of Diversity and Youth to the Forefront

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Outdoor Retailer trade show wrapped-up last week, January 24, 2014 in Salt Lake City, UT, marking another successful show and capturing the energy of the on-going evolution of the industry about the outdoors. One of the most exciting aspects took place during the 2014 Outdoor Inspiration Awards, created by Adidas Outdoors, and the attention brought […]

Wearable Technologies and Youth Culture Markets = New Crossover Platform for Fashion and Tech

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While earlier this month at the Consumer Electronics Show (CES), the main talk was how brands like Intel are now finally moving into the realm of wearable technologies, the focus has often been on pieces and ideas that are not actually youth culture focused. And yet, it is the youth marketplace of today that are […]

Bread & Butter Berlin Kicks-off with Festival-like Extravaganza, Illustrates Trends in Trade Shows

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The kick-off to Bread & Butter Berlin, which ran from January 14-16, 2014, at the Airport Berlin-Tempelhof, launched with a massive opening party, a spectacle of lights, and a celeb-studded crowd. Under the theme “Ich Bin Ein Berliner” (I Am Berlin), Bread & Butter continues to be the centerpiece of European contemporary trade shows, but […]

The Agenda Experience Inspires with Fresh Streetwear, Action Sports, and Lifestyle Designs Capturing a Range Across Outdoor-Inspired to Music, Skate to Euro

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Story and Photos by Kathleen Gasperini and Tom Wallace The flagship Agenda trade show in Long Beach, CA, from January 7-8, 2014, represented a quintessential snapshot of where the marketplace of streetwear, action sports, and music-inspired lifestyle apparel, footwear, and accessories is headed. The show was packed with business being done at the brisk pace […]

Paris Street Artist JR Connects Inside Out Project with Increasing Awareness to New York City Ballet

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The ultimate crossover of cultures is about to take place as TED Prize winner and Parisian street artist JR collaborates with the New York City Ballet in an Art Series that brings the attention of ballet to an entirely new audience. The New York City Ballet undoubtedly got a boost from the movie “Black Swan” […]

Dazed & Confused Cuts-Print to 6 Issues; Builds Strategy Shift to Digital Realm

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The popular youth culture magazine Dazed & Confused has announced that they are changing their strategy for 2014. First, they plan to decrease the number of print issues to 6, and instead, focus towards increasing their online audience and mobile. “People are changing their reading habits,” said Jefferson Hack, editorial director and founder of Dazed […]

Bread & Butter Trade Show Adds Consumer Days, and the Changing Tides of Fashion

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The addition of consumer days to what was once industry-only trade shows are becoming more popular as the evolution of the fashion industry continues to change with stronger consumer influence and control. Last week, we announced that Bread & Butter trade show in Berlin would be changing their format for their July, 2014, edition, and […]

Agenda Trade Show Announces Collaboration with Flexfit, and Agenda Emerge Names Speakers

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AGENDA, the leading forum for the action sports, surf, streetwear, lifestyle and footwear industries, has a lot going on for its upcoming trade show January 7-8, 2014, in Long Beach, CA. First, it’s announced a strategic partnership with FLEXFIT—one of the world’s largest vendors of custom, private label headwear—as its exclusive headwear sponsor for an […]