We saw this coming a mile away in our Youth Culture Studies when we noticed that Quiksilver started losing rankings in preferences among the youth marketplace starting around 2006. While many teen retailers blame the 2008 recession for the beginning of economic hard times, the real trouble is when your target market thinks you’re completely […]
Big news today from Agenda trade show, the leader in action sports, streetwear, urbanwear apparel, footwear and accessories as they have moved their New York show to Miami. We’re pleased to hear this, especially the cool location and timeframe. Here’s more: On January 18, 2016, Agenda will launch in Miami, FL. We have been holding […]
Show organizers for Outdoor Retailer, the largest summer and winter outdoor gear, apparel, accessories and technology tradeshow, announced today that they will be extending their contracts with Salt Lake through Summer 2018. Both Winter and Summer Market shows have been in Salt Lake City since 1996. To ensure all options and concerns were considered regarding […]
Big wave surf season is just starting and as we move into the fall and winter months, the waves tend to just get bigger and the competitions more insane. Here’s the round-up: On Sunday, August 15, 2015, in Teahupo’o, Tahiti, at the Billabong Pro Tahiti, Stop No. 7 on the Samsung Galaxy World Surf League […]
After a record setting field of competitors in 2014, the World Surf League (WSL) Women’s Qualification Series (QS) Supergirl Pro comes back with even more to offer at the Oceanside Pier starting today, July 24 through July 26, 2015. Extending the field of competitors to 108, the Women’s QS6000 event welcomes the world’s best female […]
The fact that Converse sneakers were first introduced in 1917 and is still going strong is one of most incredible brand success stories out there. This week, after much anticipation especially among sneaker-freakers and bloggers, Converse revealed the Chuck Taylor All Star II with an updated look and materials. “The Chuck Taylor All Star is […]
It’s been another good quarter for VF Corporation, owners of The North Face, Vans, Timberland, and Wrangler, among others, with their second quarter revenues up 5%, lead by Vans which is up 23%. “Our second quarter was another strong illustration of the ability of our global, diverse and powerful brands and platforms to deliver consistent, […]
Rhianna has been brought on board the booming sock company Stance in a 3-year deal as a contributing creative director. Yesterday, the company launched two of Rhianna’s designs on their site, with the full Rhianna/Stance collection coming out this Fall which will include 18 styles including a thigh-high style—a first for Stance and probably a […]
It’s been a wild year for Bread & Butter, the once leading-edge fashion and denim trade show in Berlin. On June 8, 2015, Zalando the Berlin-based online platform for fashion bought Bread & Butter and the intention seemed that it would continue the tradition of the show. With the help of Zalando, insolvency proceedings would […]
On the last day of Berlin Fashion Week, July 10, 2015, as the trade shows wrap-up across the city, and Agenda wraps-up in Long Beach, CA, Bright, known for its streetwear and action sports-inspired brands, announced that The Premium Group, which runs Premium and Seek, has bought them for an undisclosed amount. Bright founders Marco […]