More news has developed about the upcoming trade show Selvedge Run in Berlin July 7-9, 2015 for the denim and streetwear industry. The exhibition space is going to be an open concept with a unique indoor and outdoor platform. According to co-organizer Jorg Shane Brandenburg, they want to make the space affordable and exhibition friendly […]
Category: Sneakers/Footwear
Selvedge Run Updates on Latest Denim, Streetwear, Outdoor Lifestyle Show Debuting in Berlin
Adidas Captures Changes in Spending Patterns with App for Sneaker Connoisseurs to Create Virtual Lines; Launches with Drop of the Kanye Shoe
Changes in spending patterns among today’s youth culture market means that retailers and brands need to incorporate new methods to fit the needs of buyers who are easily adept at technology, social media, and mobile phone culture. That’s why Adidas’ latest app that lets people get in a virtual line for fresh kicks is on […]
Outdoor Retailer Trade Show Features Refreshing Themes Including Urban and Modern Outdoorsman, Twists on Heritage, and Fashion Representing a New Kind of Buyer
Story and Photo by Tom Wallace and Kathleen Gasperini Outdoor Retailer at the Salt Lake Palace, UT, is the premiere outdoor trade show in the U.S., which featured 1,036 exhibitors, and an estimated 22,000 attendees over the course of 4 days running from January 20-24, 2015. Key themes this winter included the usual technical outerwear […]
BREAD & BUTTER Plans Summer Tempelhof Trade Show with New Platforms, Reworked Concepts to Meet New Challenges in Streetwear, Denim, Urban Contemporary Fashion
The fashion trade show industry has been undergoing significant changes to meet with challenging economic conditions, changes in consumer spending habits, and the business of fashion as a whole. As more consumers shop online vs. brick ‘n mortar, utilize mcommerce, and engage a DIY lifestyle, so too has the concept of the traditional trade show […]
Lack of Women in the Outdoor Industry Isn’t It’s Only Problem, but OIWC and REI Have Partnered To Do Something About It
There was a lot of talk last week during the Outdoor Retailer Trade Show in Salt Lake City, January 20-24, 2015, regarding just who is the modern outdoors person? From Range magazine’s excellent presentation on the Modern Outdoors Woman, to the New Product TV area interviewing panelists on the Modern Outdoors person in general, to […]
Agenda Trade Show January 2015 Edition Provides Best Platform for Streetwear and Action Sports, Mix of Heritage and Fresh Twists, Achieving Business and Fun In Unique Style
Story and Photos by Kathleen Gasperini and Tom Wallace The Agenda Trade Show in Long Beach, CA, January 5-6, 2015, featured inspiring designs, brisk business, and a coming together of the best in action sports-inspired and streetwear fashion, footwear, accessories, and wearable technology. With an industrial theme made of a mix of barrels, pallets, and […]
4th Annual Agenda Emerge Powered by Group Y Highlights Innovation and Creative Brand-Building with Speakers Shepard Fariey, C.R. Steyck III, Mike Ness, Tinker Hatfield, and More
The 4th Annual Agenda Emerge powered by Group Y held in Long Beach, CA, January 6, 2015, was the biggest conference yet for the action sports and streetwear industries. With a capacity crowd of 825, it was clear that people were interested in hearing how innovation and creativity can produce the most amazing brands, bands, […]
Fashion Trade Show Round-up: Selvedge Run New Berlin Trade Show; Project Brings in Japanese Brands; Pitti Uomo’s Born in the USA
Fashion trade show season is underway, and after a successful launch at Agenda last week, here’s more of what to expect next in the realm of street, denim, urban contemporary, and youth lifestyles. Selvedge Run When Bread & Butter initially announced that it would be heading to Barcelona for the summer edition in 2015, Maria […]
Bread & Butter Files for Insolvency, But Boots-up New Concept “Back to the Street”
Following the cancellation of BREAD & BUTTER for January 2015, the management of BREAD & butter GmbH & Co.KG saw itself forced to file for insolvency on 16th December 2014. On the same day, the attorney Christian Graf Brockdorff (BBL) was appointed preliminary receiver in insolvency. According to BREAD & BUTTER, having been caught up […]
Rihanna Named Global Puma Ambassador, Creative Director
On December 16, 2014, PUMA announced that Rihanna had signed a multi-year partnership with the brand starting in January, 2015 to be PUMA global ambassador for Women’s Training and serve as the PUMA Women’s Creative Director, bringing her styling sensibilities and innovation to PUMA’s collections. The same day, reports have surfaced that Kering, which also […]