Our presentation at SXSW Eco is upon us! Monday, Austin, TX. Label Networks presents their 3rd Annual Sustainability and Youth Culture Study 2014, expanding from the years before featuring greater depth of consumer insights on youth trends towards sustainability, eco-friendly fashion and footwear buying habits, sustainability preferences, trends and actions towards sustainability, feelings about the […]
Category: Sports
2022 Olympic Winter Games Bid Process Begins for Either Oslo, Norway, Almaty, Kazakhstan, or Beijing, China—Estimated Value $880 Million
The bidding process and agenda for the upcoming winter Olympics in 2022 has started with a new Commission. IOC President Thomas Bach said, “Each member of the Commission brings a wide range of expertise and experience and understands what it takes to host a sustainable, well-organised and ultimately successful Olympic Winter Games.” “At a time […]
Mammoth Resort Buys Big Bear and Snow Summit
Ski and snowboard resorts continue to consolidate (just last month, Vail Resorts announced it had purchase Park City), this time with the announcement from Mammoth Mountain Ski Area that is is purchasing Southern California’s Big Bear Mountain and Snow Summit. Here’s more: Mammoth Mountain Ski Area, owner of Mammoth Mountain and June Mountain, announced today […]
Park City Purchased by Vail for $182.5 Million–Plans to Connect to The Canyons to Form a Super Resort
The disputes between Park City Mountain Resort and Vail Resorts have been resolved as of September 11, 2014 with the announced that Vail Resorts would acquire Park City for $182.5 million. In addition, next season Park City will connect to the beloved Canyons to produce a super resort of more than 7,000 acres of snowboarding […]
Association of Surfing Professionals Will Change Name to World Surf League in 2015
On Friday, September 12, 2014, the Association of Surfing Professionals (ASP) announced that it would be changing it’s name in 2015 to the World Surf League. This is among the latest string of changes in the past 2 years. In a letter to the surfing community, CEO Paul Speaker explains that the change is happening […]
The Paper Sneakers: Tyvek’s Shoes Offer a Dose of Sustainability, Innovation, and Cool
A story on Tyvek’s paper-weight, water-resistant sneakers caught our attention last week as we’ve had more interest than ever in our latest Sustainability and the State of the Future Youth Culture Reports. The minimalist trends in sneakers these days and the rise in brands that have some component of sustainability or fair trade (i.e., TOM’s […]
Kelly Slater’s New Apparel Brand with Kering to be Called Outerknown—Sustainability at Its Core
Surfing World Champion Kelly Slater has named his new apparel brand with Kering, “Outerknown.” Similar to trends we’re seeing in youth culture markets when it comes to fashion preferences, Slater is also going to bring sustainability into the brand’s DNA. After parting with Quiksilver last April and ending a 23-year-relationship, it makes sense that Slater […]
Street Leagues Skateboarding Tour Ends on Highnote: Nyjah Takes Home $200,000 as World Champ, Paul Rodriguez Rings NASDAQ Opening Bell
The last stop of the Street LeagueSkateboarding Tour ended on a high note. First, on Friday, August 22, 2014, in honor of the 2014 Street League Skateboarding Nike SB Super Crown World Championship descending upon the Prudential Center in Newark on Sunday, August 24, pro skater Paul Rodriguez, rang the NASDAQ Opening Bell. On Sunday, […]
Youth Olympic Games in Nanjing Announces Ebola Region Athletes Will Not Be Allowed to Compete in Combat or Pool-Related Events
On the eve of the kick-off the Nanjing, China, Youth Olympic Games, running from August 16-28, 2014, the International Olympic Committee (IOC) made an event-altering announcement: Young athletes from Ebola regions of Western Africa will not be allowed to compete in combat events or pool events. In addition, those from the region will be subject […]
Street League Skateboarding Enters Strategic Partnership with International Skateboarding Federation, Works on Olympics and Youth Games in Nanjing
Skateboarding is getting more streamlined and moving closer to reality of an official Olympic sport (not just the Youth Games) after today’s announcement by Street League Skateboarding. On August 12, 2014, Street League Skateboarding (SLS) and the International Skateboarding Federation (ISF) announced a strategic partnership as the SLS endorses ISF recognition by the International Olympic […]