Sneakerness Zurich convention just wrapped up with massive attendance viewing every type of leading-edge sneaker style on display to the insatiable sneakerhead audience. In its 3rd annual convention, it’s clear that Sneakerness is a growing force in the world of footwear, but also that sneaker culture is a strong marketplace within youth culture, and now, […]
Urban Outfitters is on a roll and their music-inspired fashion themes are working. Today, March 11, 2013, they reported their fourth quarter financials with profits up 110% since last year at this time to $82.55 million from $39.26 last year. Urban Outfitters, owners of the popular brand Free People, Anthropologie, BHLDN, and Terrain also continues […]
Punk rock/Goth inspired retailer Hot Topic just landed a huge deal, getting bought by the private equity firm Sycamore Partners, owners of brands like Talbots, for $600 million. Hot Topic shareholders will get $14 a share as part of the deal, which is a whopping 30% above the closing price yesterday, March 6, 2013. […]
Volcom is taking advantage of it’s PPR family by moving into creating a footwear line, including boots, with the assistance of fellow brand Puma. After 22 years of offering sandals only when it came to footwear, the skate, surf, brand is moving into Vans-like territory featuring a range of styles lowtops, hightops, boots, and an […]
Story and Photos by Tom Wallace and Kathleen Gasperini MAGIC Market Week February 19-21, 2013 in Las Vegas continues to bring the buyers of the business of fashion together in a variety of trade shows, but this time around, it was Project MVMNT that became the destination station for a combo of street, urban, skate, […]
The Metropolitan Museum of Art is warming up to feature an exhibition that showcases how music has inspired design in the show called PUNK: Chaos To Couture. While we’ve often noted that many fashion trends come from music and artists, it’s nice to see the recognition coming from the land of couture, including co-chair Anna […]
Last December, we examined the rise of online trade shows and the growing shift in patterns to a new format and schedule in fashion that were greatly impacting the industry. This growing number of online trade shows was a strong indication that even though the fashion industry tends to be slow when it comes to […]
Fast-fashion giant H&M is on a tear early this year, first with their financial reports indicating strong sales in Q4 up 9%, and big plans for expanding stores in China and the U.S. H&M has also completed a mobile-adapted H&M shop online which was launched in H&M’s 8 existing online markets in January 2013. According […]
American Apparel remains a leader when it comes to youth culture preferences and as it continues to move into various style categories beyond its roots of T-shirts and first layer pieces, consumers are moving along right with the brand. On February 7, 2013, the vertically integrated brand based in downtown Los Angeles reported a comparable […]
Coca-Cola is no stranger to marketing tactics utilizing core streetwear brands, retailers, and events to pump-up their cred-factor to a global youth culture that has far more choices in beverages than ever before, but their latest moves illustrate an even stronger push into niche markets. First, Coca-Cola is a part of a live event to […]