This preview story features changes in Video Gaming spending and which demographics present the greatest differences in patterns in the last 6 months and what this means for the industry.
Category: Technology
Spending Habits: Fresh Data from Label Networks’ Spring Youth Culture Study 2010 Tracks Changes in Spending on Clothing, Footwear, Magazines, Movies, Beverages, Video Gaming, and More
Creative QR Codes Continue to Push the Envelope for New Branding, Marketing, and Advertising Strategies, as Indicated by Set Japan’s Latest Release for Frisk Mints
QR codes are catching on as the new interactive format using mobile technology, creativity, and genius, as illustrated by Set Japan’s campaigns for Marc Jacobs, Louis Vuitton, Takashi Murakami, and Frisk.
Google Buzz: Will Youth Culture Use It? Based On Our Data, This Is What We Think
Google Buzz launches and attempts to capture more social and redefine a revenue model, but will it be used by youth culture and/or create new ways for marketing and advertising to youth?
New Credit Card Rules to Effect Youth Culture Shopping Patterns
Starting February 22, new rules on credit cards for young people will dramatically change spending patterns among youth culture.