Many brands are moving in new directions when it comes to telling the story of their latest collections, particularly when it comes to showcasing at trade shows. As trade shows themselves evolve into more festival-like experiences (i.e. Bread & Butter, Agenda), so too have exhibitors begun creating more experiential programs to illustrate 3-dimensional characteristics of […]
We were honored to be asked to present some of our research results and forecasts at SXSW Eco conference in Austin, TX, last week. The conference included a range of brands, from Toms of Maine to Sony Pictures, to organizations working in the field of sustainability including Acumen, Girl Scouts, Target, National Wildlife Foundation, Sierra […]
Our presentation at SXSW Eco is upon us! Monday, Austin, TX. Label Networks presents their 3rd Annual Sustainability and Youth Culture Study 2014, expanding from the years before featuring greater depth of consumer insights on youth trends towards sustainability, eco-friendly fashion and footwear buying habits, sustainability preferences, trends and actions towards sustainability, feelings about the […]
One of the United States biggest trade show operators, Advanstar Communications, has been sold to UBM for $972 million. Advanstar hosts 54 trade shows including MAGIC, Project, Fashion Coterie, and shows for licensing, life sciences, and powersports. The acquisition will increase UBM’s events revenues by £135m annually, the company said, from £463m last year. Tim […]
More than 600 Asian and European guests from fashion, culture and Seoul celebrity circles, retailers and brands, attended the official launch event of Bread and Butter Seoul on the remarkable Floating Islands –situated right on the banks of Seoul’s Han river. In attendance the mayor of Seoul, the honorable Won Soon Park, Karl-Heinz Müller and […]
We’re pleased to announce that Reed Exhibitions, owners of Agenda, will be launching a stand-alone women’s fashion lifestyle trade event with cross-category merchandising including branded collections in fashion lifestyle, active lifestyle, swim, beauty and home, and accessories and intimates, called AXIS. Here’s more: LOS ANGELES (September 4, 2014) – Filling an unmet marketplace need for […]
On Friday, August 22, 2014, we broke the news that Bread & Butter decided not to host their January, 2014 trade show in Barcelona after all. Today, August 25, 2014, Karl-Heinz Muller, founder of Bread & Butter, released a statement as to why and what the fashion trade show has planned for 2015. Here’s more: […]
Late-breaking news on Friday evenings are often the most intriguing: Bread & Butter has pulled back on its recent announcement of moving the January fashion trade show to Barcelona. Instead, they’re not going anywhere and will host the show once again in Berlin. No word yet if their plans for Seoul, Korea, are changed for […]
Blake MyCoskie, founder and owner of the shoe-darling TOMs Shoes has sold half of his brand Wednesday, August 20, 2014, to Bain Capital, co-founded by none other than Mitt Romney. TOMs Shoes, which as our data has shown in the past Youth Culture Studies, has steadily climbed as a favorite brand among 13-25-year-olds for many […]
The fifth annual Outdoor Inspiration Awards, presented by adidas Outdoor, will debut new categories and open the nomination process early at the 2014 Outsiders Ball, being held during Outdoor Retailer Summer Market, Tuesday, August 5. The Outdoor Inspiration Awards recognize individuals, groups, and companies whose efforts go above and beyond in encouraging others to participate […]