Many brands are moving in new directions when it comes to telling the story of their latest collections, particularly when it comes to showcasing at trade shows. As trade shows themselves evolve into more festival-like experiences (i.e. Bread & Butter, Agenda), so too have exhibitors begun creating more experiential programs to illustrate 3-dimensional characteristics of […]
Category: Trends
Timberland Up 15%, Vans 12% as VF Reports 3rd Quarter Revenues Up 7% to $3.5 Billion
VF Corp has announced their 3rd quarter earnings and once again, Outdoor and Action Sports segments including The North Face, Vans, and Timberland are leading the charge with overall revenues up 7% to $3.5 million. Other areas of growth include direct-to-consumer revenues up 16% and international revenues up 9%. “Our third quarter results validate our […]
Youth Culture Name Environment Among Top Concerns—Plus More from Label Networks’ SXSW Eco Presentation
We were honored to be asked to present some of our research results and forecasts at SXSW Eco conference in Austin, TX, last week. The conference included a range of brands, from Toms of Maine to Sony Pictures, to organizations working in the field of sustainability including Acumen, Girl Scouts, Target, National Wildlife Foundation, Sierra […]
Converse Sues Skechers, Ralph Lauren, Others Over Chuck Taylor Trademark Infringements
The quintessential punk rock sneaker, Converse, is looking to take back its signature style. Nike, owners of Converse as of 2003, is suing 31 brands including Skechers, Ralph Lauren, Wal-Mart, Ed Hardy, FILA, and K-Mart over copyright infringement of their Chuck Taylor style, materials, and diamond sole patterns. The lawsuit was filed on Tuesday, October […]
Denim Round-up: Supreme X Levi’s Collaboration; Riders by Lee Launches Denim Yoga Collection
Streetwear brand leader Supreme has partnered with Levi Strauss for a limited edition capsule collection featuring the Levi’s Trucker Jacket, 501 denim jeans, and a vest. High-end 13 oz. selvedge denim produced by White Oak mill is behind the collection, giving it a rare and sleek look and feel. The Supreme X Levis are available […]
SXSW Eco: Label Networks to Present #TheSustainables: Youth Culture’s DIY Future
Our presentation at SXSW Eco is upon us! Monday, Austin, TX. Label Networks presents their 3rd Annual Sustainability and Youth Culture Study 2014, expanding from the years before featuring greater depth of consumer insights on youth trends towards sustainability, eco-friendly fashion and footwear buying habits, sustainability preferences, trends and actions towards sustainability, feelings about the […]
Advanstar, Owners of MAGIC and Project, Sold for $972 Million to UBM
One of the United States biggest trade show operators, Advanstar Communications, has been sold to UBM for $972 million. Advanstar hosts 54 trade shows including MAGIC, Project, Fashion Coterie, and shows for licensing, life sciences, and powersports. The acquisition will increase UBM’s events revenues by £135m annually, the company said, from £463m last year. Tim […]
Uniqlo Eyes the U.S. for Expansion and Profit
Japanese fast-fashion retailer Uniqlo (Fast Retailing) has announced plans for expansion, particularly in the United States. Similar to H&M, preferences for Uniqlo clothing within our youth culture studies is on the rise, but the addition of more stores and greater awareness via its ecommerce platform will impact the teen retailer landscape even more in the […]
H & M Profits Up 19%; Expands H&M Sport, Footwear, Conscious Denim
Fast-fashion giant H&M has released their nine months financial reports and increased profits by 19% in their 3rd quarter. This is quite remarkable given the difficult economy, especially when it comes to teen retailers. While Abercrombie & Fitch, Hollister, and others are struggling to gain the attention it once had from teens, H&M, as our […]
New Fall Youth Culture Study Reveals Shifts in Effective Advertising and Sponsorship, Social Networking, Digital Patterns, Plus Trends in Action Sports, Music, Beverages, and Sustainability
Fresh research and analysis released today from Label Networks’ 14th Fall Youth Culture Study 2014 reveals the massive shifts in effective digital entertainment, communication patterns, advertising, and marketing among 13-25-year-olds across the United States. “With the significant shifts in entertainment preferences, YouTube, TV, social networks, and mobile phone culture, this Study unveils the differences in […]