Boardshorts take on many roles when it comes to summer fashion, from surfing to eco-friendly associations, to beach and streetwear crossover, to neon geometrics and coastal heritage.
Category: Trends
Boardshorts Round-Up: Scouring the Scene for Summer, Here Are Alternative Picks in Boardshorts Styles, Brands, and Aesthetics Changing Beach Culture
Japan Youth Culture: After-Effects on Fashion, Technology, and the Re-Invention of a New Type of Consumerism
Re-examining the affects of the devastation in Japan, as the country copes, a new DIY generation emerges indicating fresh trends from new sources across the board.
China Youth Culture’s Future Concerns, Changes, and Comparisons to Other Youth Markets, Provides Vital Insight for Marketers and Brand Managers Looking to Tap Into the World’s Largest Youth Population
What motivates and concerns youth culture of China is telling in why certain lifestyle brands and subcultures are attractive or not. Reflecting on data results from Label Networks’ China Youth Culture Study.
Osama Bin Laden’s Raid Tweeted, Social Media Spreads Word Faster Than TV
The news heard the world over comes in unique formats.
Sunglasses Make Their Mark As Key Accessory in Youth Culture -Fresh Data On Top Brand Preferences, Changes in the Marketplace
Fresh from the Spring Youth Culture Study 2011, we report on the latest youth culture preferences and trends when it comes to a key accessory in creating one’s style.
Euro Americana -How European Fashion Players (and Japanese) Do Americana Better than We Do
With Wrangler winning the Swedish Golden Egg award for best advertising, it’s time to take another look at how other countries cop Americana and make it their own.
Coachella Style: Festival Season Is Officially Underway for 2011 and With It, Fresh Trends in Summer Styles
Coachella Arts and Music Festival is always a prime location for discovering the latest in street styles from fashionistas and music-loving hipsters.
How China’s Youth Culture May be America’s Best New Fashion Market -Excerpts and Data from Label Networks’ China Youth Culture Study
Fashion X Technology: Gant’s Digital Showroom at Project; Fashism’s App for Crowdsourced Looks; Social Retail Trends with Wheretoget.It for Diehard Shoppers
The future of the business of fashion is re-shaping quickly and it’s often youth culture markets that adapt the fastest. Here’s the latest round-up of things to keep on your radar.
When you go into a store to buy clothing, what influences you the most in your purchasing decisions? -Fresh Data from Label Networks’ Spring Youth Culture Study 2011
As part of a robust section on Fashion from the Spring Youth Culture Study 2011, we take a look the results to one question on in-store influences and what’s most important to youth when it comes to shopping.