Tag: alternative

2nd Annual Journey’s Alternative Press Music Awards and Nominees Announced

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And the nominees are… Rock music’s newest and most popular awards show, the Journeys Alternative Press Music Awards, fueled by Monster Energy Drink, has announced this year’s headliners, award categories and nominees, as well as voting information, ticketing, broadcast details, sponsor partnerships and more. The APMAs take place on July 22 at Quicken Loans Arena […]

Rock & Roll Hall of Fame Hosts World’s Hottest Rock Bands at Inaugural Gibson Brands Alternative Press Music Awards

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There’s no doubt that the inaugural AP Music Awards last night, July 21, 2014, could have also been called the Vans Warped Tour Awards or even, the Kevin Lyman’s Bands Awards. Many of the amazing bands that were represented got their start with Lyman seeing their talent and putting them on Tour for hundreds of […]

Alternative Energy and Lifestyle Effects on Youth Culture—How Brands Need to Adjust for the Future

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In our upcoming 3rd Annual Sustainability and the State of the Future Youth Culture Study 2014, we reveal a number insightful shifts in the youth culture marketplace based on their concerns, buying patterns, trends, and ideas regarding global climate change, a world of limited fossil fuels, and expectations from brands regarding sustainability. In this story, […]

Dramatic Clutch Run Boosts Shaun White to Gold in X Games Skateboard Vert

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Highlight of X Games 17 comes from a dramatic showdown during Skateboard Vert competition with Pierre-Luc Gagnon, Shaun White, and Bucky Lasek proving why
this sport is a favorite among youth culture.

Alternative Press 25th Anniversary with Group Art and Photo Exhibition Reflects on How a Cleveland %u2018Zine Became One of Youth Culture’s Greatest Music Publications

Tracing the history of music for 25 years in junction with the history of music press made for an amazing opening night for AP’s 25th Anniversary, not to mention art by Marilyn Manson, Shirley Manson, Gerard Way, Shepard Fairey, and Camille Rose Garcia.

Summer Tours Sponsorship Round-Up: Vans Warped Tour, Rockstar Energy Mayhem, Projekt Revolution, Rock the Bells VI, Download, Detour, Hootenanny, Lollapalooza

Busy summer music tour season ramps up with bands and sponsors in various North American multi-band, multi-stage tours featuring unique packages to attract specific audiences. Here’s the round-up.

Pool S(eco)nd Fashion Trade Show’s Move to Central Hall Proves Positive for the Artistic and Eco-Inspired Fashion Brands Representing -Label Networks’ Bi-Annual Trade Show Revie

This Spring, Pool Fashion Trade Show, a smaller yet inspiring show which takes place during MAGIC in Las Vegas each season, maintained a theme of “Fashion Freedom Worldwide.” However this show has clearly gained a reputation for representing a variety of fashion “artists” or art-inspired brands, plus an array of eco-friendly brands that reflect a growing genre somewhere in-between the types of brands showcasing at Project and the street fashion scene of the South Hall of MAGIC. From February 12-14, Pool and their eco show S(eco)nd, reflected a new version of fashion with a variety of brands that maintained the theme of art inspiration -all within an artistic show landscape.

Music and What Drives Trends

As we move into summer music festival and tour season, we plan on running a series of stories that have to do with music including specific bands to note in terms of trendsetting styles and influences, and the correlations that result from music in youth culture markets in North America, Europe, Japan, and China. To start, we wanted to provide a quantitative report that shows just how powerful the correlation is between music and youth culture markets.