The first multi-stage country tour’s success with youth culture across North America gives rise to new trends in music, songwriting, fashion, and lifestyles.
Marketing through music is the way to go for brands looking to launch effective grassroots campaigns. Here’s a quick look at what’s going on for 2010 so far.
A traveling country tour in the spirit of Warped featuring a diverse line-up, pre-show tailgating, singer-songwriter contests, and lifestyle attractions should make for an historic American tour.
In Part 2 of our country and cowboy fashion report, we take a look at young women from the heart of the USA and how authenticity and value combined with modern prints, graphics, styles, accessories are influencing fashion.
Going deep into the heart of the USA it’s clear that the American cowboy influences much of what makes-up male fashion in many parts of the country as the search for value, tradition, authenticity increase. Exclusive photo report. Part 2 cowgirl styles next.
Much can be determined by knowing exactly how the youth market perceives their own country in comparison to others when it comes to who’s leading fashion trends today. This story reveals global youth market comparisons providing insight on where and why the marketplace has changed perceptions.
