Tag: culture

How China’s Youth Culture May be America’s Best New Fashion Market -Excerpts and Data from Label Networks’ China Youth Culture Study

Label Networks’ 3rd China Youth Culture Study covering Beijing, Shanghai, and Guangzhou reveals that despite the global economic downturn, the tables have turned as American fashion brands discover new market opportunities.

Levi Strauss Announces Expansion of Denizen in Exclusive Target Deal to Attract Youth Culture with Active Lifestyles

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Levi Strauss is not the only denim brand concentrating heavily on fit, comfort and lower price points these days, but the latest agreement with Target will impact the youth fashion industry.

Street Artist Zevs Liquidated Versions Show Takes High Finance Debacle Head-On

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One of our favorite street artists, Zevs is known for tweaking iconic brands’ logos, creating a psychological liquidating effect through art and color.

When you go into a store to buy clothing, what influences you the most in your purchasing decisions? -Fresh Data from Label Networks’ Spring Youth Culture Study 2011

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As part of a robust section on Fashion from the Spring Youth Culture Study 2011, we take a look the results to one question on in-store influences and what’s most important to youth when it comes to shopping.

Youth Culture’s Sourcing of New Music and Bands Correlate with Where Trends Are Headed for Connecting with the Marketplace-Fresh Data

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Given the influence of music on youth culture and their search for sourcing new finds, fresh data from Label Networks’ Spring Youth Culture Study 2011 reveals where the new connections with the marketplace are now happening.

New Signs Identify Next Wave of Social Network Preferences Among Youth Culture–Young Girls Leading the Change

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Label Networks’ 11th Annual Spring Youth Culture Study 2011 reveals significant changes in social network preferences, communication, technology, and new media patterns among youth culture.

Coca-Cola Music–Attempt to Connect with Teens Still Misses Mark

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Coke wakes up to recognize new teens may not know them, and launches music campaign that indicates lack of knowledge about the marketplace.

Youth Culture X Smart Phone-The Future of Mobile Strategies

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Fresh data from Label Networks’ Spring Youth Culture Study 2011 reveals what’s re-shaping mobile strategies and how best to reach today’s new target market.