The addition of consumer days to what was once industry-only trade shows are becoming more popular as the evolution of the fashion industry continues to change with stronger consumer influence and control. Last week, we announced that Bread & Butter trade show in Berlin would be changing their format for their July, 2014, edition, and […]
Just one month after announcing their new campaign Ich Bin Ein Berliner (I am Berliner), a more consumer-friendly website, and an online magazine, Bread & Butter trade show has announced new concepts for their July 2014 show which is to include consumers. Given that Bread & Butter tends to cater to the most core brands […]
We Are the Superlative Conspiracy (WeSC) decided to bring back its license deal, a 10-year arrangement with Oved Apparel, which also has license deals with brands such as PRPS and Modern Culture, in-house in the U.S. to try and get the brand back in line with the American marketplace. According to an interview in WWD […]
Lee jeans is among several denim brands taking a look at sustainability practices when it comes to their manufacturing process. In addition, they commissioned several creatives to also “rethink” denim and inspired several projects that have taken the concept of sustainability and denim into art including sculpture. NeoChaEdge, a creative agency out of Shanghai and […]
Over the past several years, downtown LA’s fashion district has become a hub for a growing number of showrooms and brands, particularly men’s brands, but was often overlooked within the fashion industry. This week, several of the showrooms in the area including The Ntwrk Agency, The FNDTN, The Park, and Flagship got together and decided […]
While the popular streetwear and denim trade show in Berlin, Bread & Butter, is known for exceeding expectations when it comes to attracting the top brands in streetwear, denim, and urbanwear, the one missing element was relaying it’s message to the end consumers. Like all industry-only trade shows, the public is not invited, however like […]
There’s a lot going on in fashion and retail right now, and it’s not just from the fashion trade shows in Las Vegas which will soon provide insights on where trends are headed next for SS14. But while teen retailers such as American Eagle, Abercrombie & Fitch, Aeropostale, and even Macy’s report financial difficulties in […]
The Fall fashion trade shows in Las Vegas from August 16-18, 2013 bring with them the fashion industries best, along with several new inspirational destinations that illustrate fresh angles on different genres of fashion. Just as Modern Assembly has given rise to a new platform for brands ranging from streetwear, outdoor, action sports, and denim […]
Liberty Fairs is on everyone’s radar next week for the upcoming Las Vegas fashion trade shows August 19-21, 2013, including MAGIC and Project, and a new collective of shows called Modern Assembly which includes leading-edge trade shows such as Agenda, (capsule), and now, Liberty Fairs. Launched by Sam Ben-Avraham, the man who started Project before […]
Apparently, the purchase was small enough that the publically held American Apparel didn’t have to tell anyone they were doing it, but they just bought Oak. Oak is one of those very cool boutiques in New York that offer the most leading-edge designs, not to mention a hang-out location for gatherings such as the weekly […]