From new social media campaigns via Twitter, to designer collabs and more, these two retailers continue to capture youth culture marketshare. Here’s the latest.
Google Buzz launches and attempts to capture more social and redefine a revenue model, but will it be used by youth culture and/or create new ways for marketing and advertising to youth?
Fresh data from Label Networks provides new insight on what type of ads are working best and the distinct preferences based on certain target demographics and how things have changed in the last 6 months.
%u201CI’m Not a Gamer, I Just Play Guitar Hero” -How the New Demo of Gamers Are Changing the Industry and What the Big Publishers Are Doing to Tap New Crossover Markets
There’s a new, growing youth demo that’s adopting a different sort of gaming culture into their so-called virtual lifestyles, changing up the landscape of the industry itself and introducing new crossover opps for non-endemic brands.
Giant social networks are sick of watching Apple make a killing off music and they’re jealous as hell. Not to mention that they still don’t have a business model%u2026yet. Plus fresh data from LN’s Fall Study on music and technology.
In China, top social networks make money -we’re talking billions. And no, it’s not all through ads. Label Networks explains how, plus why you should know the leading social networks among youth culture.
Graffiti Artist Filippo Minelli Illustrates the”Contradictions” of Social Networking, the Religious Zeal for Apple, and Growing Disconnect with Reality that Comes from 2.0 Lifestyles