Upscale urban cycling, fixie, and cruiser sportswear continues to gain traction as a growing movement among those choosing bikes for transportation and thus creating the need for savvy cycle-wear. The movement has been growing in various niche industries, especially in boutique bike stores, but when Levi Strauss launched their NanoSphere Commuter collection structured and made […]
We’re honored to be asked to present once again at the MAGIC/Project/S.L.A.T.E./Pool Fashion Trade shows on August 20, 2012 at 3 p.m. in Las Vegas at the Mandalay Bay Conference room on one of our favorite crossover topics, Action Sports and Streetwear. Presentation Description: Many changes have taken place in street and youth culture fashion […]
Inspirational books have just hit the market, and as usual, starting off this month in the Paris concept store Colette before hitting the mainstream, including the latest from street fashion photo blogger Scott Schuman, a.k.a. The Sartorialist and his latest book “The Closer,” and a compilation of Banksy street art by Gary Shove and Patrick […]
Quiksilver’s sun-drenched fades and gradients on their new collection of board shorts. Story and Photos by Tom Wallace and Kathleen Gasperini Agenda fashion trade show held in Long Beach Convention Center, CA, August 1-2, 2012 has become the ideal platform for a new crossover of styles, brands, and retailers. While many traditional players in action […]
The U.S. Open of Surfing in Huntington Beach, CA July 28-August 5, 2012 has become one the mostly highly regarded surfing competitions, mainly for the thousands of spectators that attend and the huge sponsorship from Nike (Hurley and Converse), and festival-like atmosphere. While the competition is great to watch, the event rarely has the waves […]
Introducing Guerilla24 Guerilla24, a unique new denim brand from Hong Kong featuring selvedge jeans, is taking an interesting marketing route of utilizing street art as the backdrop to the appropriately named Guerilla24. Debuting earlier this month in the downtown street art gallery Crewest, the brand collaborated also with Bullet Magazine for its opening show, attracting […]
While American Apparel has had its serious ups and downs, it’s still known as a company that’s changed the face of the “blanks” fashion apparel, moving from T-shirts made in downtown Los Angeles, to an enormous array of styles from bikinis to skirts, jackets, and leggings. Now, the $600 million dollar brand and it’s vertically […]
This time, the ones out of step regarding the Olympics isn’t the International Olympic Committee (IOC) but whoever made the decision about the Team USA apparel from the U.S. Olympic Committee (USOC). While the fashion industry is currently undergoing a strong push towards “Made in the USA” apparel and accessories, and the concept of Americana […]
An interesting collab worth noting is the recent Nike Skateboarding X Levi’s Omar Salazar denim collection, including 511 jeans and trucker jacket, and Omar skate shoe dropping August 1, with a limited-edition of 2,000 pairs of denim jeans. A new video featuring Nike Skateboarding pro Omar Salazar skating and living unfiltered as he does on […]
In their first Future of Fashion Summit, Sportswear International provided a unique platform in Berlin, July 3, 2012, the day before Bread & Butter Trade Show for an impressive group of key speakers and topics ranging from changes in fashion and denim retail, to the Digital Lifestyle of today’s consumers (stay tuned for Label Networks’ […]