After 31 years of holding the Quiksilver in Memory of Eddie Aikau Big Wave surf event on the North Shore of Ohau, this year in 2016, was the biggest Eddie in history with waves up to 60 feet high and the biggest crowds ever. On February 25, 2016, John John Florence (HAW) brought a new […]
Last weekend December 14, 2013, pro surfing came to a dramatic season ending at Banzai Pipeline on Oahu’s north shore with Kelly Slater, 41, winning his 7th Billabong Pipe Masters in Memory of Andy Irons in massive 15-foot waves. Slater defeated John John Florence (HAW), 21, in a hard-fought, 35-minute Final that ended with less […]
In a thunderous display of monster metal madness, the Rockstar Mayhem Fest announced their band line-up yesterday, March 18, 2013, at the Whiskey-a-Go-Go on Sunset Blvd., Hollywood, starting with a procession of motorcycles headed-up by the Hell’s Angels. Musicians, hot chicks on bikes, and hired Harleys rolled-up to the red carpet to greet a mad-packed […]
Today, March 8, 2012, VF Corp announced that Lion Capital would be acquiring majority ownership in John Varvatos Enterprises, with Varvatos retaining an ownership position and title of Chairman and Creative Chief Officer. John Varvatos comes up in youth culture fashion not only for his reputation for creating rock-influenced designs, and his cool collaboration with […]
The usage of QR codes has again come into play in a unique fashion when it comes to increasing brand awareness, this time with the legendary shoe brand Fluevog and the introduction of QR codes on the heal that allow buyers to watch a video clip of how their shoe was made. John Fluevog, the […]
Asking the question: After 10 years of the Global War on Terror, where do we now stand as a nation? Top street artists answered.
Emphasis on their Outdoor and Action Sports categories, and international growth indicate where VF expects their greatest market opportunities lie.