Tag: marketing

Katiness-Fever: Capitol Couture Connects Hunger Games Fashion with Revolution Style

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The Hunger Games: Catching Fire which premiered this past week not only broke box office records, bringing in $307 million in the first weekend, but has also inspired the fashion industry, particular high-end designers to launch film-inspired collections, videos, Tumblr blogs, and magazines. The latest to note is Capitol Couture by Trish Summerville, the designer […]

Abercrombie & Fitch Reports Loss of $15.6 Million—Latest On the Teen Retailer

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Abercrombie & Fitch continues on its rocky road to turn-around, and announced several initiatives at its November 6th meeting. However today, November 21, 2013, the financials came out reporting $15.6 million net loss. Sales were down 11.7% to $1.03 billion from $1.67 billion in Q3 last year. The transfer of Gilly Hicks to their Hollister […]

Ecommerce Study Reveals China As Greatest Market Opportunity; Label Networks Compares Results with Youth Culture Online Shopping Trends

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China tops the list when it comes to ecommerce opportunities in retail bursting to an estimated $271 billion in the next five years. This result comes from a recent study by A.T. Kearney, a global consultant and managing firm that reported the results of the Global Retail E-Commerce Index rankings today, November 18, 2013. From […]

Bread & Butter Launches “Ich Bin Ein Berliner” Campaign, Online Platform #BBBConnect, and BBB Mag

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Bread & Butter in Berlin has launched their next campaign for their upcoming show, January 14-16, 2014 at the Airport Berlin Tempelhof called “Ich Bin Ein Berliner” meaning I am a Berliner. The idea, according to the trade show is to bring the feeling of Berlin to everyone around the world interested in the industry […]

Transworld SKATEboarding Lands a New Editor in Chief

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Transworld SKATEboarding, the largest media property in the skateboarding industry, has announced Jaimie Owens as the new Editor in Chief. GrindMedia, which owns the brand, has been going through a series of changes in the past year and this marks yet another re-alignment to the media conglomerate. In a press release on October 22, 2013, […]

Digital Entertainment Patterns and How Youth Culture Is Leading the Way—Fresh Insights from Label Networks’ Fall Youth Culture Study 2013

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It’s clear after last weekend’s Emmy Awards that the “best in broadcast TV” is no longer a working subtitle for this awards show. With cable shows such as “Homeland,” “Veep,” “Breaking Bad,” and Netflix’s “House of Cards” taking home best director, actors, and outstanding series awards, and shows like “Downton Abbey” capturing the attention of […]

Fresh Insights from Label Networks’ Fall Youth Culture Study 2013: Advertising—“Since brands have to advertise, what type of advertising do you prefer most?”

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When it comes to advertising to today’s youth culture markets of 13-25-year-olds in the United States, showing a finished ad campaign or product to this new consumer group in the traditional formats of popular advertising methods have far less of an impact than it had in the past. There are many reasons for this and […]

Label Networks Presents 2nd Annual “Sustainability and the State of the Future Youth Culture Study” –Fresh Insights on How Youth Care, Buy, Act on Sustainability and Impacts for the Future

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We are pleased to announce the release of our 2nd Annual “Sustainability and the State of the Future Youth Culture Study” featuring consumer insights on youth culture trends towards sustainability, eco-friendly fashion, sustainability preferences, latest sustainable habits, feelings about the environment, eco and sustainable shopping patterns, greatest influences, “greenest” brands, and more. Overall, while today’s […]

ASC Action Sports + Culture 2013 By Group Y Brings Industry Leaders and Visionaries Together Around Themes of Authenticity

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On July 24, 2013, a day before the Agenda fashion trade show in Long Beach, CA, a core group of industry leaders, marketers, brand strategists, and presenters gathered for the 4th annual ASC Action Sports + Culture 2013 conference at the convention center’s conference theater, host to the legendary TED conference. Launched by Group Y, […]

Introducing “The Future Consumers Reports”— In-Depth Data, Analysis, Forecasts From Youth Culture Markets On T-shirts, Denim, Footwear, Accessories, and Action Sports Apparel

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We are proud to introduce Label Networks’ latest addition to our on-going Global Youth Culture marketing intelligence reports: The Future Consumers Reports. Our first series provides in-depth data analysis, forecasts, trends from insights thousands of 13-25-year-olds across the United States regarding T-shirts, Denim, Footwear (including Sneaker Culture), Accessories, and Action Sports Apparel. Each of the […]