Tag: media

Vice Launches Own Cable Channel Headed-up by Spike Jonze

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Last week, Vice announced the launch of their own cable channel, which in our opinion, is going to give network TV another run for their money. Headed up with the support of such directors like Spike Jonze, we can anticipate a new look at what is entertainment, news, humor, fashion, sports, and cultural coverage. This […]

Youth Olympic Games in Buenos Aires 2018 Features BMX, Beach Volleyball, More, Plus Huge Emphasis On Engaging Youth Culture Via Social Media…Finally

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The International Olympic Committee (IOC) continues to be behind the times, but at least they are bringing some things up to speed via the Youth Olympic Games and particular the Games in 2018 in Buenos Aires, Argentina. Following the International Olympic Committee (IOC) Board’s approval last month of the sports program, which has put an […]

Camp Woodward Spreads the Love of Action Sports By Partnering with All Inclusive Collection to Open 2 New Camps in Mexico and Dominican Republic

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Camp Woodward is highly regarded as one of the best places for young people to go to camp and learn action sports and lifestyle skills such as digital media. This week, they’ve announced a partnership with All Inclusive Collection to debut 2 new camps in 2016 at Hard Rock Riviera Maya and Hard Rock Hotel […]

Sustainable Stoke – Transitions to Sustainability in the Surfing World

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Surfing’s global elite collaborate to explore the challenges of sustainability in the surfing world in a new book from San Diego State University’s Center for Surf Research. The greatest challenges to sustainability in the surfing world have been laid bare in a new book featuring contributions from the industry’s global elite. Sustainable Stoke – Transitions […]

Documentary “Pussy Riot: The Movement” Narrated by Daryl Hannah, Reveals Russia’s Oppression and How One Punk Band Still Pays for the Cause of Freedom

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On April 2, 2015, Los Angeles hosted the premiere screening of the documentary film “Pussy Riot: The Movement,” by director/filmmaker Natasha Fissiak. It was the first time that many of us had seen what truly happened to the all-girl punk band who criticized the Russian government and in particular, President Putin. The documentary is just […]

K-Swiss Moves to Involve Consumers with Re-Branding Process, Brings in DJ Diplo to Collaborate

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In a recent collaboration with producer, DJ Diplo, K-Swiss is attempting a new campaign that calls in young entrepreneurs to help them rebuild the brands from design to marketing, advertising, social media promotion, and various creative endeavors. This is another interesting example of figuring out ways to bring in the consumer into the process of […]

Nylon Co-Founders Launch Popular TV Aimed at Millennial Girls, Start with Webisodes Featuring Paramore’s Hayley Williams “Kiss-Off” Music Make-up Series

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Nylon co-founders Marvin Scott Jarrett and Jaclynn Jarrett are at it again, creating a targeted media platform, this time for young girls called PopularTV. The media platform includes a series of videos by various people that tap into the YouTube generation of viewers. Hayley Williams from Paramore is a part of the package. Starting on […]

Converse’s New Campaign, “Made by You” Taps into DIY Spirit, Musicians, Artists

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Converse has launched a new campaign called Made by You that takes a look at 100 sneakers worn by legendary international players in music, arts, and fashion. The idea taps into a new marketing campaign within the DIY spirit of the quintessential youth market shoe and spirit of creating one-of-a-kind kicks. Key shoes featured include […]

Surf Wrap-Up: Billabong Pipe Masters and Vans Triple Crown of Surfing Won by Julian Wilson; Gabriel Medina Wins World Champ of Surf Title, a First for Brazil; World Surf League Names 2015 Line-up

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The world of professional surfing has come to a close for 2014 with some of the best waves and competition in surfing history. Young guns such as Julian Wilson and Gabriel Medina are stepping-up, replacing surf pros like Mick Fanning and 11 time Association of Surfing Professionals (ASP) Champ Kelly Slater, and making way for […]

The State of Snowboarding: Which Demographic Changed the Most and How We Can Grow the Sport Again

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Label Networks is pleased to have provided research information and analysis as a part of the SnowSports Industries of America (SIA) stage one project for the Downhill Consumer Intelligence Project (DCIP). Utilizing our research about what 13-25-year-olds think about various aspects of snowboarding, action sports, downhill skiing, perceptions, attitudes, buying patterns, spending, and the changing […]