Despite fashion and retailers going through an economically hard time, especially when it comes to youth culture and action sports fashion, the trade show scene continues to change rapidly, as seen with the recent announcement that UBM, parent company of MAGIC, Project, and Pool, has acquired Business Journals Inc., owners of MRket, Accessories, and Stich. […]
Tag: Project
MAGIC, Project, and Pool Fashion Trade Shows Are Getting Even Bigger With Parent Company Acquisition of Business Journals Inc.; Plus MAGIC Launches in Japan
Trade Show Round-up: Capsule Move’s Men’s Show; MAGIC Gets New Boss; Denim Premiere Sports Coachella Trends and Sustainability
There’s been a lot of movement in the world of fashion trade shows as the industry gears-up for another round. First, Magic Marketplace, run by Advanstar Communications, which is owned by UBM PLC, has made another big change in the year that it’s owned it. First, Chris DeMoulin, who was the president of Magic, will […]
Levi’s Partner’s with Google’s Project Jacquard to Create Conductive Yarns, Revolutionizing Wearable Technology
The latest in the growing trends of wearable technology comes from Google’s Project Jacquard. Project Jacquard makes it possible to weave touch and gesture interactivity into any textile using standard, industrial looms. Levi Strauss is the first fashion brand to partner with Project Jacquard towards creating new interactive touch-sensitive surfaces. “Levi’s has always stayed true […]
Fashion Trade Show Round-up: Selvedge Run New Berlin Trade Show; Project Brings in Japanese Brands; Pitti Uomo’s Born in the USA
Fashion trade show season is underway, and after a successful launch at Agenda last week, here’s more of what to expect next in the realm of street, denim, urban contemporary, and youth lifestyles. Selvedge Run When Bread & Butter initially announced that it would be heading to Barcelona for the summer edition in 2015, Maria […]
Advanstar, Owners of MAGIC and Project, Sold for $972 Million to UBM
One of the United States biggest trade show operators, Advanstar Communications, has been sold to UBM for $972 million. Advanstar hosts 54 trade shows including MAGIC, Project, Fashion Coterie, and shows for licensing, life sciences, and powersports. The acquisition will increase UBM’s events revenues by £135m annually, the company said, from £463m last year. Tim […]
Fashion Shows Liberty Fairs, Agenda, Capsule at the Center of Vegas Fashion Trade Shows Showcasing Brands and Styles on Forefront of the Industry–Introduction
The triangle of today’s most leading-edge trade shows in Las Vegas, NV, called Modern Assembly have challenged the traditional Magic and Project trade shows hosted by Advanstar in new ways. From February 17-19, 2014, these shows including Liberty Fairs, Agenda, and (capsule) have brought together trendsetting brands in streetwear, denim, contemporary, and music-inspired cultures towards […]
Project Las Vegas Launches Threads and Fins Surf Culture Destination, Project MVNT Is Back With Street Hearts, Plus Premium Denim, and Grooming
The Fall fashion trade shows in Las Vegas from August 16-18, 2013 bring with them the fashion industries best, along with several new inspirational destinations that illustrate fresh angles on different genres of fashion. Just as Modern Assembly has given rise to a new platform for brands ranging from streetwear, outdoor, action sports, and denim […]
Liberty Fairs—New Fashion Trade Show Brings Several Fresh Initiatives to the Fashion Industry
Liberty Fairs is on everyone’s radar next week for the upcoming Las Vegas fashion trade shows August 19-21, 2013, including MAGIC and Project, and a new collective of shows called Modern Assembly which includes leading-edge trade shows such as Agenda, (capsule), and now, Liberty Fairs. Launched by Sam Ben-Avraham, the man who started Project before […]
Magic Market Week Partners with Balluun to Provide Year-Round Platform for Ecommerce Version, Shop the Floor
Advanstar, owners of fashion trade shows such as Magic and Project, launched their ecommerce trade show version, Shop the Floor back in February, 2013. This allowed vendors and buyers to basically shop the trade show online 30 days before and after the actual event in Las Vegas. Similar to other companies moving to online trade […]
Street Art Round-up: Swoon Launches Braddock Tiles; JR’s Inside Out Inspires Local Group Action on a Global Level
There’s been a lot of activity lately among some of the top street artists in the world that are worth mentioning for their truly inspiring models of giving back to local communities. First, Swoon’s launched another amazing campaign called Braddock Tiles, a website where people can purchase prints towards raising money to fund a local […]