Tag: Quiksilver

Action Sports Size of Market–Surf, Skate, Snowboarding, BMX, Wakeboarding, FreeSkiing, Motocross–Plus Preferred Sports Programming Show Shifts in Youth Preferences, Participation, Opportunities, and Decline

Action Sports / Entertainment / Fashion / Footwear / Marketing/Advertising / Skateboarding / Sneakers/Footwear / Snowboarding / Sponsorship / Sports
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To accurately quantify size of market requires data of youth that participate vs. those that don’t vs. those interested. Label Networks’ Fall Youth Culture Study includes fresh results for all action sports, plus shifts in programming preferences, viewing patterns, and crossover potential.

Class at ASR Brings Mix of Swim, Surf, Beach Lifestyle, and Denim Creating a Unique Dynamic in Fashion Trade Show Platforms

This show within The Show may just have overshadowed the mothership.

ASR Runway Show Remains a Highlight of the Trade Show Featuring Latest Trends in Swimsuits and Beach Style for Summer 2011

Now a must-see event during ASR, the swimsuit runway show featured bikinis with retro and progressive designs, lots of neon, patterns, beach lifestyle with a more urban edge.

Agenda Trade Show for Action Sports and Streetwear Apparel, Footwear, and Lifestyle Accessories Introduced New Exhibitors with Industry Legends Indicating a Strong Market Category

Lots of business was done at this Fall’s show yet still with the quirky surprises and fun of a crossover show that’s obviously growing.

PacSun Beach Ballyhoo Success Featuring Top Action Sports-Inspired Brands Such as Volcom, WESC, Fox, Vans, Plus Music from Circa Survive, and a Tony Hawk Demo May Mark a Significant Turn for the Retailer

Summer love-fest of action sports took place at the Santa Monica pier June 19-20 attracting hordes of people. If only trade shows could be this fun.

Quiksilver Announces Debt-for-Equity Exchange with Rhone for $75 million

A big chunk of the surf-lifestyle giant goes to Rhone.

Quiksilver Sells Raisins and Other Women’s Swim Brands

Quiksilver’s concentrating on its core businesses of Quik, Roxy, DC, and now Mervin, and has reached an agreement to sell others to AOM Holdings.

Retail Round-up: Aeropostale Busts Record Shares: PacSun’s Long Road; Quiksilver Down; Buckle Up

Distinct differences in performances between fashion brands continues to fascinate forecasters as strategies undergo major shifts to attract a new youth culture.

Retail Round-up: Volcom Down 8% but Beats Expectations; Gap’s On the Rise and Here’s Why; H&M Proves New Strategies Work; Billabong Dips and Misses the Mark

More strategies than you can possibly imagine, indicating what works and what doesn’t when it comes to retail, fashion, action sports-inspired brands, and youth culture.

Retail Round-up: Uniqlo’s HeatTech Boosts 11.5% Increase; K2 Licenses Core Skate Brand Adio; Forever 21 Goes Big in Japan; Quiksilver 4th Quarter Drops 11%

Strategies that work, especially among fast-fashion retailers deserve a second look–especially in global youth culture.