While some in action sports take a beating as the largest surf brand refinances and a popular chain posts drastic drops, there is opportunity in revival as indicated with the re-emergence of an old legacy, Lightning Bolt.
Going deep into the heart of the USA it’s clear that the American cowboy influences much of what makes-up male fashion in many parts of the country as the search for value, tradition, authenticity increase. Exclusive photo report. Part 2 cowgirl styles next.
Surf Brands Making Moves: Quiksilver and Roxy Sign Home Product Licensing Deal with CHF Industries; Billabong Claims Sponsorship Title of Pipeline Masters
Retailer Round-up: Hot Topic Grows; American Apparel Gets Cash Infusion; Quiksilver Gets Loan Extension and B-; American Eagle Hits Hard Times Along with Abercrombie & Fitch, J. Crew, and Others
The wide range of successes and slumps in the youth culture marketplace among retailers indicates vast changes for the industry and new direction for survivors.
Retail Round-up: Levi’s Sharp Decline, VF Dips but Rumored to Acquire Quiksilver, and Lay-off’s Announced for Wal-Mart, Target, and Nike–Also Rumored to Acquire Quiksilver
Quiksilver Continues to Get Hammered: 200 Laid-Off, Poorly Timed Commercial with Microsoft Debuts; Prized Jewel DC Shoes Rumored to be Sold to VFC%u2026and Here’s What Youth Markets Think
Label Networks recaps the brand’s preference placement among 13-25-year-olds in our consumer data from North America over the last 5 years (one reason why subscriptions come in handy).