RVCA, the strong crossover brand with artists, action sports, even MMA fans, gets bought by Billabong.
Tag: Retail
What Would Make It Easier for You To Buy the Things That You Like the Most?
Fresh data from LN’s Summer Youth Culture Study illustrates new preferred ways that 13-30-year-old’s would like to shop. Dynamic changes show great marketing possibilities.
PacSun Beach Ballyhoo Success Featuring Top Action Sports-Inspired Brands Such as Volcom, WESC, Fox, Vans, Plus Music from Circa Survive, and a Tony Hawk Demo May Mark a Significant Turn for the Retailer
E3 Video Gaming Expo Debuts the Latest in Electronic Entertainment from Microsoft’s Kinect, Sony’s 3D PS3, New Titles like Ubisofts Michael Jackson Dance Game, plus Huge Entertainers-NERD, Jane’s, Cornell, Eminem
Quiksilver Announces Debt-for-Equity Exchange with Rhone for $75 million
What is your overall Favorite Brand of Clothing? -Youth Culture in North America Results Indicate Strong Shifts in Preferences. Here’s why.
While knowing which brands are most preferred is of great importance, understanding why, and where the shifts have changed the most by demographics can be even more telling. LN forecasts for Summer Study 2010.