Lexus, Nissan, and Absolut and what their latest campaigns have going for them in terms of tapping into trends in youth culture.
Tag: Robert
Marketing and Advertising Campaigns Leading Trends Through Usage of Eco-Effectiveness, New Media, Street Art
Shepard Fairey Obama Poster Spoof in Ironman 2
Sundance Film Festival Wrap-Up: Films that Will Impact Youth Culture Most, from Kristen Stewart and Dakota Fanning’s”The Runaways” to Street Artist Banksy’s”Exit Through the Gift Shop”
Automotive Preferences in American Youth Culture Provides Insight on What the Big 3 (and 4, 5, 6, 7) Should Really Be Doing to Attract the Next-Gen Buyers
Ecomm Store The Buyble by Rule of Next Launches with”New York State of Mind” Theme Changing the Concept of What’s Possible in an Online Store Street Fashion Experience
Online retail is clearly the wave of the future, but it takes creating an underground movement with a solid database to start a truly credible ecommerce following, not to mention a select grouping of key brands, excellent backend system that can handle commerce, and of course, a connection to the street fashion scene itself. So when Robert Rosenthal, owner of the contemporary street fashion chain called Next out of Cleveland, decided to expand his well-established brick %u2018n mortar stores’ shopping experiences online, he sought for a unique solution that matched his progressive retail aesthetics, which is where Jay Yoo comes in.