While the growth of women in skateboarding and desire to learn the sport among young people is far greater among females than males, as we’ve seen in our Youth Culture Studies for the past 9 years in a row, it continues to be a struggle for women in skateboarding when it comes to events and […]
The last stop of the Street LeagueSkateboarding Tour ended on a high note. First, on Friday, August 22, 2014, in honor of the 2014 Street League Skateboarding Nike SB Super Crown World Championship descending upon the Prudential Center in Newark on Sunday, August 24, pro skater Paul Rodriguez, rang the NASDAQ Opening Bell. On Sunday, […]
The X Games’ new home in Austin, TX from June 5-8, 2014, was a major success. Not only did the city of Austin greet the action sports athletes, fans, and sponsors with enthusiasm, but the new format for the games including music stages and performances from the Flaming Lips, Bad Religion, Mac Miller, and Kanye […]
While many skaters wear some version of Levi Strauss jeans while skateboarding, Levi’s today, May 6, 2014, announced their Spring/Summer 2014 skateboard collection dedicated to the tribe. The vibe this time around has to do with Americana workwear, military, sweatpants, and Levi’s version of skate. First, the collection is for guys only (which means they […]
One of the most exciting events at the X Games, Big Air skateboarding came with its fair share of thrills and chills and top skaters, including newcomer, 14-year-old Mitchie Brusco, threw massive tricks.
X Games boosts its moto events, but axes one of the few events left for women competitors, and their best event at that. From Tony Hawk to Lyn-Z Adams, girl shredders to supporters around the world -people are pissed.
Eco-friendly solutions that are working in action sports. Now for snowboarding and skiing.
This action sport has gone through significant change in the last few years, in particular the last year. Fresh data from Label Networks’ Action Sports Report within the upcoming Fall Youth Culture Study reveals what to expect next.