International Olympic Committee continues its attempt to attract youth culture with recent additions of new sports that are more relevant to today’s audiences.
Winter X Games 15 Sets Records; Shaun White Captures 4th Gold, Kelly Clark Stomps 1080 for Gold, and Torstein Horgmo Launching a Triple Corkscrew for Gold
The X Games, a.k.a. the youth culture’s Alternative Olympics, set records all over the place, with 114,200 in attendance at Aspen, CO, record-breaking athletic feats, new event debuts, and heroes.
Snowboarding has had many shifts in the last few years, especially within a challenging economic climate. However based on fresh data from Label Networks, we’ve outlined where changes have taken place the most, and which demographics are changing the dynamics of the industry.
Agenda’s 8th Fashion Trade Show for Streetwear and Action Sports Packed Buyers and Brands, Showcasing a Strong Crossover as New Trends and Ideas Emerge
The kick-off to fashion trade show season for 2011 started with a bang as Agenda opened doors in Anaheim, creating new buzz and a silver lining for the evolution of lifestyle fashion, music, arts, and action sports.
Fresh data from our Fall Youth Culture Study 2010, combined with forecasts from previous Label Networks’ data provides insight into how this industry is taking shape and where market potential lies.