Summer Youth Culture Study Provides Fresh Insight on Digital Lifestyle Trends, Technology, Cell Phones, Changes in Spending, Retail, Shopping Patterns, Fashion and Music Lifestyle Influences
Fresh data from LN’s Summer Youth Culture Study illustrates new preferred ways that 13-30-year-old’s would like to shop. Dynamic changes show great marketing possibilities.
More important than ever before is knowing key electronics among youth culture as spending patterns have shifted towards electronics as a major component to personal style, communication, and entertainment.
E3 Video Gaming Expo Debuts the Latest in Electronic Entertainment from Microsoft’s Kinect, Sony’s 3D PS3, New Titles like Ubisofts Michael Jackson Dance Game, plus Huge Entertainers-NERD, Jane’s, Cornell, Eminem
While knowing which brands are most preferred is of great importance, understanding why, and where the shifts have changed the most by demographics can be even more telling. LN forecasts for Summer Study 2010.
Social currency and where the creative cultural crossovers occur among China’s youth can provide a profound lesson in what works in reaching generationally tech-savvy youth, including how North American brands can tap into the world’s largest youth culture market.
The Shanghai Report: Global Youth Culture’s Latest Cultural Hotspot Celebrates Expo, Surge of Street Artists, Indie Filmmakers, Urban Fashion, Electronica, and Hip-Hop Flashmob Dance-offs
Why Shanghai is the place to be right now, and how more brands are looking to China as a new source of inspiration, revenue growth. Includes images, data from LN’s China Youth Culture Study.
In this story taken from our Spring Youth Culture Study 2010 -North America, we examine the results to the question Which online retailer do you purchase footwear from if any?