While the question continues to rage on, “what is action sports these days?” the X Games continues its global domination.
Tag: Sponsorship
Olympics Are Probably Moaning as ESPN X Games Announces New Expansion Now With 6 Events Globally
Fuel TV Executive Vice President CJ Oliveras Departs–How This Effects Action Sports
A pillar in the action sports community, Oliveras’ decision marks a change on the horizon.
New Dream Surf Break Found in Indo Tidal Bore by Rip Curl Search Team
3-Time World Surfing Champ Tom Curren claims this is the biggest discovery in 20-year-olds of exploring for new waves. Surf industry goes richter.
Parkour and Freerunning on the Rise Among American Youth Culture -California Opens First Dedicated Facility, Tempest Freerunning Academy
The art of getting from one place to another has never been so cool. Here’s another new urban sport on the rise, with a lifestyle borrowed from many, yet completely unique in its mash-up.
Vans Warped Tour Kick-off Reveals Summer Headliners, Paramore, 3OH!3, Devil Wears Prada, Plus Engaging Sponsorship Initiatives, Eco-Sustainability, and More
The most renowned music tour in the world for youth culture, founder Kevin Lyman with Steve Van Doren announced great plans for the Vans Warped Tour this summer.
New Youth Culture Study Reveals New Trends and Opportunities in Fashion, Footwear, New Media, Technology, Communication, Entertainment, Sports, Spending, and More
Label Networks announces the launch of their 11th Spring Youth Culture Study 2011–North America.
Outdoor Retailer Trade Show Proves Crossover Potential with Action Sports, Technical and Heritage Fashion Trends, Footwear, Accessories
All eyes were on the OR Winter Trade Show as the outdoor industry continues to evolve, bringing with it some new crossover categories, exhibitors, designers, and ideas.
Winter X Games 15 Sets Records; Shaun White Captures 4th Gold, Kelly Clark Stomps 1080 for Gold, and Torstein Horgmo Launching a Triple Corkscrew for Gold
The X Games, a.k.a. the youth culture’s Alternative Olympics, set records all over the place, with 114,200 in attendance at Aspen, CO, record-breaking athletic feats, new event debuts, and heroes.
Sundance Film Festival Announces Awards for 2011, Including Happy Happy, Like Crazy, and to.get.her for Best NEXT Audience Award
For indie filmmakers, just making it into Sundance is an enormous success. As the festival came to a close last weekend and awards were announced, it also means cool movies are about to get distributed. Here’s the scoop.