Tag: Sponsorship

Rockstar Mayhem Fest Kick-off Brings-out New Gen of HeadBangers, Sponsor Programs, Metal Fashion Inspired by a Ripping Bill with Korn, Rob Zombie, Lamb of God, Five Finger Death Punch, Hatebreed

This summer’s hottest metal tour features all the proper mayhem necessary, spiced with pyrotechnics, flash bombs, gore graphics, and the Metal Mulisha. Here’s what went down.

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Successful Launch 16 of the Vans Warped Tour Marks Fresh Trends in Sponsorships, Music, Fashion for a New Generation

As the largest, longest-running youth culture music tour and festival ever, it’s always a monumental occasion when Warped hits the road. Here’s what went down.

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Country Throwdown Tour Mixes Top Country Like Montgomery Gentry and Eric Church with New Artists and Brings-Out the Cowboy in Youth Culture

The first multi-stage country tour’s success with youth culture across North America gives rise to new trends in music, songwriting, fashion, and lifestyles.

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Vans Warped Tour Announces On-Site Sponsorship Activties–Leading-edge Ideas, Activities

North America%uFFFDs longest running music tour and festival at year 16 announces key on-site activities and sponsorship programs. Launch date Friday, June 25.

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Highlights from Label Networks Presentation “Music and Action Sports Crossover–Connecting with Youth Culture”

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Just back from the YPulse Mashup Conference on Youth Marketing in San Francisco, we present you with highlights from our presentation sponsored by GroupY, utilizing our data, images, analysis, and forecasts.

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Vans Warped Tour Kick-off Event Illustrates Diverse New Line-up for North America’s Longest Running Tour

Performances by Andrew W.K., Pretty Reckless, Pierce the Veil, Death Punch, and Kevin Lyman’s predictions indicate this summer’s Vans Warped Tour will be the most memorable yet. Here’s what went down.

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Metal’s 2nd Annual Revolver Golden Gods Awards Feature Performances by Rob Zombie, Slash, David Grohl, Lemmy of Motorhead, Plus the Latest Metal Fashionistas

Our brethren in Europe often hold metal musicians in the highest circles of fandom compared with the USA. Perhaps a reflection of the economy, bitter aftertaste of lies and deceit, but the Golden Gods popularity indicates that metal is fully back.

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Nike Signs Multi-Year Sponsorship of U.S. Open of Surfing, Promoting the Trilogy of Nike, Hurley, Converse Brands through Surf

Last year at the U.S. Open of Surfing in Huntington Beach was a Nike-fest of Surf. IMG Action Sports recent announcement means Nike’s embedding even longer into surf culture.

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Pro Snowboarder Kelly Clark Makes Herstory with 4-Time Win in Halfpipe at the Burton U.S. Open of Snowboarding

The fun and congenial atmosphere of the Burton U.S. Open of Snowboarding continues its tradition of one of the best events in the sport.

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Sports Participation and Youth Culture: Fresh Data from Label Networks’ Spring Youth Culture Study 2010 Quantifies Preferred Sports vs. Participation

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Comparing sports young people do with the sports that are their favorites reveal the crossover effects of various lifestyle traits, such as associated fashion, pros as heroes, influences, and music crossovers.

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