Tag: Sponsorship

Shaun White Pulls-out of Slopestyle at Sochi Olympics; Torah Bright Agrees Course Not World-Class

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Just when the International Olympic Committee (IOC) thought they had another event that would attract a younger crowd, not to mention the star-power of two-time gold medalist Shaun White, the Sochi Olympic course for the snowboarding Slopestyle event which is to debut this winter, has been debated as not up to world class standards. Some […]

Billabong Pipe Masters in Memory of Andy Irons Heats-up as ASP World Surfing Title Determined Here, Plus Awesome Photos

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Kelly Slater vying to win again at the Billabong Pipe Masters. Photo by Cestari/ASP. The North Shore of Oahu is currently packed with the top surfers in the world vying for the coveted win of the Billabong Pipeline Masters in Memory of Andy Irons. Billabong Pipe Masters represents the pinnacle of the 2013 Association of […]

Quiksilver’s Mervin Sale Completed for $58 Million, Now Divesting Hawk Designs, Moskova, Surfdome Shop, Plus the State of Action Sports

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They call it their “profit improvement plan” to streamline the brand, and focus, but another way to put it is that Quiksilver, once the kingpin of surfing and action sports, has had to deal with a harsh wake-up call that they simply aren’t popular with their once-core market of teens. Quiksilver hasn’t turned a profit […]

Vans Triple Crown of Surfing Heats-up at Sunset with SuperCharged Sets, 32 Top Pros

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It was a busy Thanksgiving holiday on the North Shore of Oahu as the second out of the 3 Vans Triple Crown of Surfing events, the most prestigious events in surf competition, set-off on macking-big waves. The winner of the 39th annual Vans World Cup of Surfing on December 1, 2013, was a real surprise, […]

China Surf Scene Heats-up with Swatch Girls Pro and ASP Women’s Longboard Championship Underway

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The Swatch Girls Pro China 2013 hosted by Wanning is fully underway in excellent conditions, bringing with it top female athletes in longboarding and fresh attention with the surf scene of the potential of the sport in China. Strong swells continued in Day 2 of the four-day event from November 20-24, 2013, which will determine […]

Waves For Water With Support from Hurley H20 to Help Victims of Super Typhoon Haiyan

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The largest storm ever recorded has left over 1 million people without clean water in the Philippines. Waves For Water non-profit, with the support of Hurley H20 is currently asking for support to get clean water filtration systems into the area. Here’s more: New York, NY // Nov 8, 2013 – Waves For Water founder Jon […]

HIC Pro Winner Mason Ho Advances to the Vans Triple Crown of Surfing; Follows in Champion Father’s Footsteps

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The HIC Pro is the local’s qualifying surf event that grants surfers the chance to enter the prestigious Vans Triple Crown of surfing on the North Shore of Oahu in the coming weeks. The competition is always tight as so many top surfers surf the waves in this area daily, but last week’s winner, Mason […]

X Games in Austin, TX To Be Hosted Later, June 5-8, 2014

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Today, November 7, 2013, ESPN announced that that the inaugural X Games Austin event dates will shift to June 5-8, 2014. Previously, the X Games was May 15-18. Here’s more: Following a highly competitive bid process during which Austin edged out Chicago, Detroit and Charlotte, N.C., ESPN announced in July that the Texas capital was […]

Surf Round-up: Pro Surfing Gets New Media Distribution Deal with Facebook, YouTube, ESPN; Swatch Longboard Championships Boost Surfing in China for Women; HIC Pro Launches Big-Wave Season in Hawaii

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While may seem like the season for surfing is in the summertime, when it comes to professional surf competitions and the wrap-up of championship titles, the cusp of North American winter is the ideal timeframe due to big surf, particularly in the Mecca of surfing, Hawaii. Over the next few weeks, Label Networks will once […]

Women in Sports and the ESPNW Women + Sports Summit—Defining the Market Opportunity

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From October 9-11, 2013, some 275 top influencers and athletes in women’s sports gathered for the 4th annual ESPNW Women + Sports Summit in Dana Point, CA.  The topic of conversation centered around women in sports and also the missed opportunities that women could bring to sports marketing and industry decision-making. In an excellent review […]