Seeing the streets of different cities through the eyes and skills of top BMX riders give a fresh perspective on the landscape and the sport.
Tag: Sports
Gatorade Continues Its BMX Support and Launches the All Day Session-3-Part Video Series Featuring Nigel Sylvester -First Stop, Miami
X Games Axes Women’s Vert Skateboarding for Summer Game-Ripple Effects of Disappoint Grows
X Games boosts its moto events, but axes one of the few events left for women competitors, and their best event at that. From Tony Hawk to Lyn-Z Adams, girl shredders to supporters around the world -people are pissed.
Olympics Are Probably Moaning as ESPN X Games Announces New Expansion Now With 6 Events Globally
While the question continues to rage on, “what is action sports these days?” the X Games continues its global domination.
China Youth Culture’s Future Concerns, Changes, and Comparisons to Other Youth Markets, Provides Vital Insight for Marketers and Brand Managers Looking to Tap Into the World’s Largest Youth Population
What motivates and concerns youth culture of China is telling in why certain lifestyle brands and subcultures are attractive or not. Reflecting on data results from Label Networks’ China Youth Culture Study.
Billabong X Universal Music Group; Billabong X Modern Amusement
Billabong’s on a roll, now with new partnership with Universal Music and license deal with Modern Amusement.
Fuel TV Executive Vice President CJ Oliveras Departs–How This Effects Action Sports
A pillar in the action sports community, Oliveras’ decision marks a change on the horizon.
New Dream Surf Break Found in Indo Tidal Bore by Rip Curl Search Team
3-Time World Surfing Champ Tom Curren claims this is the biggest discovery in 20-year-olds of exploring for new waves. Surf industry goes richter.
Parkour and Freerunning on the Rise Among American Youth Culture -California Opens First Dedicated Facility, Tempest Freerunning Academy
The art of getting from one place to another has never been so cool. Here’s another new urban sport on the rise, with a lifestyle borrowed from many, yet completely unique in its mash-up.
Retail Round-up: VF Announces 11% Increase; Abercrombie and Fitch Announces Increase and More Hollisters; H&M Launches Taps Into Unisex with New AIDS Benefit Collection
Many youth culture retailers are figuring out new ways to stay profitable. Here are the ones on top.
Big-Wave Surfing Taken to New Limits as Jaws Gets Ski-Surfed Instead of Surfed-Surfed
The progression of big-wave surfing has taken another leap as skier Chuck Patterson skis down the monster faces of Jaws in Maui.