Tag: Sports

Nikita Street Fashion for Girls Crosses the American-European Divide with Fresh Collections Including an Exploding Denim Line, Outerwear, Bikinis, Hoodies, and Upper-end Street Contemporary

Unique silhouettes, patterns, colors, and of course, back story, make Nikita an anomaly of a brand that simply keeps getting better as demand increases.

CCS Bought Buy Footlocker for $102 Million

Another direct-to-consumer retailer gets bought-out as market opportunity increases in online.

Kmart Launches”Boarding” Apparel Line, Pissing-off Action Sports Industry in Their Attempt to Become the New Target/Wal-Mart, Cool-Shop-Discount-Destination

Not to be outdone by Target’s new collection from Shaun White, Laird Hamilton’s with Steve and Berry’s, nor Wal-Mart distributing OP, Kmart has announced a sort of soft launch of their new action sports inspired collection called “Boarding” to be released in 100 “strategically located” stores this summer (and a possible roll-out to another 1,400 later in the year). While the name is obviously boring, what’s interesting is that the Boarding logo looks like a mash-up between Quiksilver and Rip Curl.

Surfing’s Evolution as a Sport and Lifestyle Has Changed Again: Label Networks Examines Who Loves Surfing; Who Doesn’t (and Why); Plus Viewership Patterns, Size of Market, Top Surf Brands, New Opportunities

While the best big surf events tend to happen in the Northern Hemisphere’s winter months, such as the Vans Triple Crown of Surfing series including the Reef Hawaiian Pro, O’Neill World Cup, Roxy Pro, Billabong Pipeline Masters, Billabong Women’s Pro and Quicksilver’s big-wave Eddie Aikau (all in Hawaii), and Maverick’s Big Wave Surf Competition in Half Moon Bay, surfing tends to be on the “consumer” radar more so in the summer obviously, when people head to the beach, regardless of often flat surf conditions.

Street Skateboarding Rides the Wave of the Future with New Heights Reached in Technical Skills from Men’s X Games Competition

Ryan Sheckler made a comeback in 3 tough heats against Chris Cole, Paul Rodriquez, and Greg Lutzka during the X Games to reclaim the gold, attributing his win to God’s blessings.

Maverick’s Big-Wave Surf Championship Goes Off in Half Moon Bay with Pummeling 30-Foot Swell; What This Means for Sports TV Viewership Among Youth Culture Surfing

On Saturday, January 12th after months of tracking the patterns of Mother Nature and officially receiving a greenlight less than 48 hours from Contest Director Jeff Clark, the 2007/2008 Mavericks Surf Contest

Sports News Round-Up: ASR Launches”Virtue” Trade Show; Shaun White 4 Target Drops; RVCA X Cinelli X Barry McGee Pumps Fixed Gear Cycling’s Cool-Cache-Factor; Surfing in Summer X Games Nixed

Things are heating up in the land of action sports, with top pros turning big-box designers, fixed-gear cycling ramping up another cred-notch, surfing taking another hit, and yes, another “lifestyle” fashion show debuting.

Skate Study House Premieres Innovative Skate Deck Furniture at Sneaker Boutique Blends at Famous 4th Street Gap in Downtown LA

Recycled skateboard decks mixed with modern architectural designs have made the Skate Study House collection a show unto itself.

Finally, Quiksilver Sells Rossignol, But Takes a Bath on the Transaction

It’s been one of those “Euro’s vs. Americans” heated debates that lasted an ugly 2 years until finally, selling the brand proved to be the only best option. Here’s the story.

Skateboard Street Women’s Competition at X Games 14 Provided Inspiring Runs Showcasing Just How Progressive Women Have Come in this Division of Skateboarding

Women’s street skateboarding keeps getting better as proven during the X Games with 3 highly competitive heats, massive air, kickflips, rail slides, and gap jumps by top women skaters in the world.