Action sports media house Teton Gravity Research (TGR) has announced that Lonely Planet has taken a strategic stake in the brand that will allow TGR to expand significantly. The investment comes as TGR has doubled in size in recent years becoming one of the top media houses in the action sports and outdoor industries. Following […]
Tag: Sports
Olympics Approve New Games Bid Process and Olympic TV Channel—But Will This Engage Youth?
The new Olympic Agenda 2020 has been approved as of the last meeting at the IOC headquarters in Lausanne on December 11, 2014. The two main initiatives, which are slated to start at the Tokyo Games in 2020 include the bidding process for Olympic Games which includes how the host city can account for sustainability, […]
GoPro World Longboard Championships Bring Top Longboard Surfers to China
The world’s best surfers on traditional 9-foot plus boards have arrived in Hainan Island for the annual GoPro World Longboard Championships, China hosted by Wanning (WLC). The event runs from December 5-12th of December at Hainan Island off the far south coast of China. The event takes place at Riyue Bay, a consistent reef/point break […]
Carissa Moore Wins Target Maui Pro, Stephanie Gilmore Claims 6th ASP World Surfing Title
It’s a wrap for the 2014 women’s surfing season with spectacular performances by the best women surfers in the world. In the final stage of the Association of Surfing Professionals (ASP) Tour, the Target Maui Pro, Carissa More took home the win. However the overall world champion was Stephanie Gilmore, claiming her 6th ASP World […]
Women’s Surfing World Champion to Be Crowned at Target Maui Pro—Event Is Back After 5 Years
In the next week, the world champion of women’s professional surfing will be crowned. After a 5 year hiatus in which the women’s ASP tour lacked sponsorship, it’s great to see that it’s back on the schedule and with various numbers of sponsors. Now called the Target Maui Pro, presented by Schick Hydro Silk, it’s […]
The State of Snowboarding: Which Demographic Changed the Most and How We Can Grow the Sport Again
Label Networks is pleased to have provided research information and analysis as a part of the SnowSports Industries of America (SIA) stage one project for the Downhill Consumer Intelligence Project (DCIP). Utilizing our research about what 13-25-year-olds think about various aspects of snowboarding, action sports, downhill skiing, perceptions, attitudes, buying patterns, spending, and the changing […]
Olympic Agenda 2020 Confirmed Including New Olympic Channel, Sustainability for Bidding Cities, New Sports to Attract Youth Culture
According to the International Olympic Committee (IOC) President Thomas Bach, “Now is the time for change.” In a new strategic bid to make the Olympics more relevant, especially to today’s new youth culture which has lost interest over the years, as seen in our Youth Culture Studies, a new plan has been approved moving into […]
Most Prestigious Surf Competitions, 2014 Vans Triple Crown of Surfing, About to Launch
It is during these upcoming events on the massive winter waves of Hawaii that the Associate of Surfing Professionals Men’s and Women’s surfing world champions will be decided. The Vans Triple Crown of Surfing – a prestigious three-event showcase series that features the world’s top ranked professionals on the North Shore of Oahu, Hawaii – […]
Olympics Special Envoy Engages Syrian Refugee Youth as Part of the IOC Campaign to Use Sports to Raise Awareness and Create Programs for Young People
Unfortunately, most people in refugee camps across the world are young people. Displaced from their war-torn countries, often for years, there can be little reason for hope. The International Olympic Committee has teamed up with the United Nations and launched special envoys of the UN for Youth Refugees and Sports. Last week, IOC Honorary President […]
Quiksilver’s Co-Founder and Executive Chairman, Bob McKnight, Retires; Andy Mooney CEO, Pierre Agnes Now President
Significant changes are again underway at Quiksilver. This time it’s with the executive leaders. On October 14, 2014, Quiksilver announced that Bob McKnight, co-founder and senior executive, would be retiring as of October 31, and Andy Moony would be the new CEO and Pierre Agnes would become President. Quiksilver has been dealing with economic challenges […]