New moves by Iconix and VF Corp indicate that new target markets are in store for American brands seeking growth.
Tag: Streetwear
Asian and European Expansion for Big Players Indicates New Target Markets for Iconic American Brands
GLM, The Company Behind Surf Expo, Launches New ASR-inspired Trade Show, Launch
While it may seem like who needs another trade show, apparently the action sports industry does.
Cool Collabs: Label Networks’ Top Pics in Streetwear and Contemporary Collaboration-Mishka, Outlier, Obey, Uniqlo
From Mishka to Uniqlo, here are some big collabs with niche recipes for success, and small collabs with bold predictions for the future.
Native Americana Gets Camo Splash Mixed with 70’s Vibe and Prep–Producing Very Modern Twists On Retro As Seen at Project, MAGIC, and Workroom Fashion Trade Shows
What’s modern for 2012 is a re-take on retro with eclectic crossovers. Youth culture leads the way.
Label Networks to Present at MAGIC: Youth Culture Fashion Lifestyle Trends: Influences from Music, Sports, Streets, Technology
2 highly-anticipated presentations at MAGIC! Free for attendees, but come early as we tend to pack the 300-max capacity room fast.
Metropark Back In Action? Weisfeld Group Buys IP For Undisclosed Amount
The story of Metropark, the retail chain crossing action sports, streetwear, and denim, marks an interesting example of what can happen in a recession.
China Round-up: CHIC Launches New Streetwear and Denim Trade Show in Beijing; ASP of Surfing Launches First China Event Swatch Girls Pro
Streetwear, denim, action sports lifestyle continues to move headlong into China.
Agenda Trade Show Huntington Beach Brings the Action Sports Fashion Tribes Together with Streetwear for an Ultimate Blend of Styles
New finds at Agenda, plus a mix of classic older brands showcasing edgy-retro styles made for a unique mix that stoked buyers and attendees.
Nike U.S. Open of Surfing Wraps-up with Kelly Slater and Sally Fitzgibbons Claiming First Places
500,000 people descended on Huntington Beach, CA last weekend for the finals of mainland America’s biggest surfing competition.
Dramatic Clutch Run Boosts Shaun White to Gold in X Games Skateboard Vert
Highlight of X Games 17 comes from a dramatic showdown during Skateboard Vert competition with Pierre-Luc Gagnon, Shaun White, and Bucky Lasek proving why
this sport is a favorite among youth culture.