Fresh research and analysis released today from Label Networks’ 13th Fall Youth Culture Study reveals where shifts in the youth marketplace and various declines have also created new opportunities across a range of industries, such as fashion, technology, sports, electronics, music, entertainment, non-profits, sustainability issues, among others, based on new consumer insights among 13-25-year-olds across […]
Today’s youth culture is undoubtedly the most tech-savvy generation in the world–the results of growing-up in a constantly connected world. They are also the demographic that’s pushing change in social network patterns such as branching off from Facebook, to presenting new ideas in cell phone feature preferences, new advertising challenges, and unique sponsorship opportunities. Understanding […]
Label Networks’ Summer Youth Culture Study 2012 is well underway, revealing significant changes in youth culture patterns and preferences when it comes to social networks, new platforms, usage patterns, internet, cell phones, features, and video gaming habits. One of the most remarkable shifts in the last year and more specifically, the last 6 months, is the […]
Fashion is full of ironies especially when it comes to American youth culture fashion movements. In this story, from our Spring Youth Culture Study 2012, we take a look at how this marketplace has changed their preferences for why they buy what they buy and how this is impacting fashion as a whole.
This story reveals that most brand ads not only don’t “get” today’s youth, but results equal in brand backlash. But there are solutions.
Label Networks’ Fall Youth Culture Study 2011 -Now Available!
New Release! Label Networks’ highly anticipated youth culture study is out. Second part of the 3-part subscription series.
Label Networks announces the launch of their 11th Spring Youth Culture Study 2011–North America.
Given the influence of music on youth culture and their search for sourcing new finds, fresh data from Label Networks’ Spring Youth Culture Study 2011 reveals where the new connections with the marketplace are now happening.
Label Networks’ 11th Annual Spring Youth Culture Study 2011 reveals significant changes in social network preferences, communication, technology, and new media patterns among youth culture.