Fashion X Technology continues to move forward not only with fashion brands communicating better view social media and video vignettes, but also mobile apps for shopping and on-site demand. Last week at TechCrunch’s annual Disrupt SF hackathon, Google Glass was back in the foreground via Glashion–the Glass that allows wearers to immediately find the fashion […]
Tag: sunglasses
Street Hearts at Project MVMNT Brings Streetwear for Women to the Forefront
A unique space created at Project MVMNT trade show last winter was a new area of curated top female designers and brands called Street Hearts. Located on a wide black platform and placed right in the middle of the streetwear section, Street Hearts captured the attention of buyers and media, but also the other menswear […]
Michael Jackson, King of Pop, Rest in Peace
Project Fashion Trade Show Brings Sparkle to Business in an Otherwise Dour Economy with Bustling Aisles, Top Denim Brands, Footwear, Accessories, and Upper-Urban Apparel
Sunglasse-Who’s the Top Brand Now Why: Label Networks’ Fresh Data on Sunglasses Trends, Brands, Spending, Size of Market Indicate Who’s Leading the Pack Where New Opportunities Lie in this Crowded, Colorful Marketplace
Over the past 5 years, accessories have become key aspects to fashion style when it comes to global youth culture. In particular, sunglasses have taken on new meaning not only in terms of the style one wears, but also the corresponding color of one’s shades to coordinate with various outfits. In Label Networks’ Spring Youth Culture Study 2008, we reveal fresh consumer preference data about sunglasses among 13-25-year-olds in North America, including the top brand preferences, spending patterns on sunglasses, size of market, frequency of purchases, and other characteristics that are shaping the sunglasses and accessories markets in general.
Volcom Acquires Electric Visual Evolution for $25.25 Million -Label Networks Takes a Look at What This Means Where the Brand Ranks Among Youth Culture Opportunities for Growth Based on Demographics
On January 16th, Volcom announced their all-cash offer to acquire Electric Visual Evolution -one of the hottest sunglass brands in action sports, known for their lightening bolt logo. Under the terms, Volcom will pay Electric shareholders $25.25 million. Volcom says that Electric will remain a stand-alone brand as a subsidiary of Volcom.