While it may seem like an oxymoron to think a fast-fashion retailer can be sustainable, H&M still comes through with one of the most robust sustainability strategies in fashion. One the greatest changes in the past few years has been their recycling program whereby consumers can bring in old items which then get re-used elsewhere […]
Fast-fashion retailer H&M is coming off another strong quarter with sales including increased by 14% in in June 2015 compared to the same month the previous year. They’ve also just announced that their new Holiday campaign will feature Katy Perry. Katy, who got a significant boost after being on the Vans Warped Tour years ago, […]
H&M’s latest sales report has come out for the first half of the year, with amazing results. According to Karl-Johan Persson, CEO, “The strong sales development has continued for all our brands with a sales increase in SEK of 23 percent excluding VAT during the first half-year. Including VAT, this means that sales in the […]
H&M’s Conscious Foundation has been at the forefront of the sustainability movement in fashion, and once again, has announced a ground-breaking collaboration for change. On November 6, the announced that the their H&M Conscious Foundation would join forces with another Swedish brand, Kinnevik and their Reach for Change program, towards supporting social entrepreneurs to imporve […]
Sure Cheap Monday’s 10-minute pop-up retail concept may seem gimmicky (and it is), but that’s the point. It’s also among new trends towards making retail and shopping, fun. And for a social media-savvy generation, it leans towards the future of fashion—mixing event-like concepts to inspire limited-edition sales strategies. Leave it up to a quirky brand […]
H&M, the fast-fashion retailer out of Sweden, continues on its course to create more conscious, eco-friendly fashion. In their latest release, they will be introducing H&M Conscious Denim on October 2014. As we’ve seen in our Youth Culture Studies, sustainability is becoming a bigger issue among a new generation of consumers. H&M is also one […]
Fast-fashion retailer and brand H&M, based out of Sweden has released their year-end financials which show a strong response to several different factors. First, H&M’s Group sales were up by 9% during the financial year and 356 new stores were added, predominately in China and the USA. As our youth culture studies show, H&M is […]
We Are the Superlative Conspiracy (WeSC) decided to bring back its license deal, a 10-year arrangement with Oved Apparel, which also has license deals with brands such as PRPS and Modern Culture, in-house in the U.S. to try and get the brand back in line with the American marketplace. According to an interview in WWD […]
Under pressure from headquarters in Sweden, WeSC signed a U.S. licensing deal with Oved Apparel Corporation, which licenses Modern Culture, PRPS, Company 81, among others. According to CEO Greger Hagelin, “We have in recent years made significant investments in the brand in the U.S. market without success capitalizing on the value built up. Our U.S. […]
On the day that David Beckham’s briefs collection debuts in London’s flagship H&M and just a week after financial reports of H&M’s 15.3% drop in profits in Q4, H&M announced their winner in their new H&M Design Awards 2012 as Stine Riis, a 28-year-old grad student from London College of fashion. Like H&M’s ongoing designer […]