Tag: trade

Trade Show Round-Up: Bread & Butter’s New Entrance Policies; Agenda Launches Agenda Emerge; China’s Chic Young Blood Beijing Features New Line-up

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We’re moving into fashion trade show season and many are announcing various changes to their plans for upcoming shows ranging from new brands on board, to conference programs, to entry eligibility. First, Bread & Butter in Berlin, which takes place from July 2-4, 2013 with the theme “Connect” has changed their entrance policy in order […]

Euro Fashion Scene Round-up: Bread and Butter Brings on Danish Bestseller Group; Maria Sharapova X Candy Collab; Rocawear Re-positions In Europe, Slimmer Fits, Adds House of Fraser

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Like a trade show in a trade show, Bread and Butter has announced they are bringing on Danish-based Bestseller Group to the show in Berlin July 2-4, 2013. Bestseller is one of Europe’s largest apparel companies including 3,000 mulitbrand stores featuring bestsellers such as J. LINDEBERG, JACK & JONES, JUNAROSE, MAMALICIOUS, NAME IT, ONLY, OBJECT, […]

Agenda Continues to Expand Bringing on Jim Shubin, Lifestyle and Action Sports Marketing Veteran, as Director of Endemic Relations

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  AGENDA Trade Show announced today another key hire in its ever-expanding team of industry experts with the addition of WeSC and RVCA marketing veteran Jim Shubin. According to Agenda: Shubin brings more than 20 years of experience in action sports and fashion to his new role as Director of Endemic Relations for AGENDA. Working […]

Street Hearts at Project MVMNT Brings Streetwear for Women to the Forefront

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A unique space created at Project MVMNT trade show last winter was a new area of curated top female designers and brands called Street Hearts. Located on a wide black platform and placed right in the middle of the streetwear section, Street Hearts captured the attention of buyers and media, but also the other menswear […]

Agenda’s On a Roll: New Hire Vanessa Chiu with Plans to Capture the Women’s Market

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AGENDA Trade Show has added yet another element to their expansion plans, with the announcement today, April 1, 2013, of hiring on Vanessa Chiu, the former Insight Marketing Manager, as Director of Women’s Sales and Marketing. Chiu joins AGENDA on the heels of the announcement that the show will be expanding its reach to include […]

The Expansion Agenda for Agenda Trade Show Heats-Up

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The expansion plans for what’s become one of the leading trade shows for streetwear, action sports-inspired apparel, footwear, and accessories, and upper urbanwear known as Agenda would inevitably invade the space of Las Vegas during what’s becoming a crowded trade show timeframe featuring MAGIC, Project MVMNT, Pool, and Capsule, (and MAGIC’s online show, Shop the Floor). […]

Native American Prints, New Camo Patterns, and Platform Sneakers Among Top Trends at Capsule

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There’s no denying that Capsule fashion trade show has a unique niche in the fashion industry, capturing the buyers and exhibitors that are interested in higher end design with a streetwear and outdoor edge. One of smaller shows that takes place during Magic Market Week, it still attracts an cross-section of brands, from SLVR Adidas […]

Project MVMNT Destination Station for Street, Curated Clique Coolness, Modern Youth Culture

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Story and Photos by Tom Wallace and Kathleen Gasperini MAGIC Market Week February 19-21, 2013 in Las Vegas continues to bring the buyers of the business of fashion together in a variety of trade shows, but this time around, it was Project MVMNT that became the destination station for a combo of street, urban, skate, […]

Shop The Floor—MAGIC Market Week Launches the Latest Platform in the Growing Space of Online Trade Shows

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Last December, we examined the rise of online trade shows and the growing shift in patterns to a new format and schedule in fashion that were greatly impacting the industry. This growing number of online trade shows was a strong indication that even though the fashion industry tends to be slow when it comes to […]

Outdoor Retailer’s Winter Market Showcases Crossover Snowboarding, Bright-Colored Outerwear, Rise in Yoga Apparel, and New Styles in Boots

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Story and Photos by Kathleen Gasperini and Tom Wallace Outdoor Retailer Winter Market wrapped up January 25, 2013 with a strong turn-out of winter sports enthusiasts as well as fashion industry leaders looking for the next styles in seasonal jackets, snow pants, yoga apparel, and technical backpacks. While it’s by far the most conservative show […]