Why such decisions are of importance, not only for the music industry, but brands that use sponsorship as a grassroots method to reach youth culture.
Tag: youth
Live Nation Takes a Tumble, New Plans to Lower Concert Ticket Price-What This Means for Music Tour Season 2011
Sponsorship Effectiveness and Youth Culture -“What is the ONE best thing a sponsor can do to grab your attention?”
Knowing what works best vs. what doesn’t offers key understanding of youth markets and ways brands can reach their target markets based on sponsorships. Fresh data from Label Networks’ Advertising and Sponsorship Report in the Fall Youth Culture Study 2010.
Advertising Gets Friended in Social Media as Key Source for Connecting with Youth Culture, New Study Reveals
Label Networks Street Fashion Report -DIY Styles, Directions in Accessories, Graphics, Colors, and Mix of Eras
In this visual report, taken from our new Fall Youth Culture Study 2010, we take a look at key elements from the street fashion report section on key trends and importance of self-expression as achieved by youth culture today.
Fall Youth Culture Study Reveals Vital Consumer Market Trends in Advertising, Sponsorship, Action Sports, Fashion, Footwear, New Media, Technology, Spending, and More
Action Sports Size of Market–Surf, Skate, Snowboarding, BMX, Wakeboarding, FreeSkiing, Motocross–Plus Preferred Sports Programming Show Shifts in Youth Preferences, Participation, Opportunities, and Decline
To accurately quantify size of market requires data of youth that participate vs. those that don’t vs. those interested. Label Networks’ Fall Youth Culture Study includes fresh results for all action sports, plus shifts in programming preferences, viewing patterns, and crossover potential.
Top Cell Phones and Smart Phones in Youth Culture -How the Growth and Change in the Marketplace Makes Creating a Mobile Strategy Vital for Brands
Fresh data from Label Networks’ upcoming Fall Youth Culture Study 2010 reveals why brands and retailers need to have a mobile phone strategy in the works.