Author: Ryley Bane

Augmented Reality Gains Ground in Fashion as Indicated with Two Recent Implementations by H&M and Airwalk

The shopping experience continues to evolve as apps and virtual storefronts attract a much more tech-savvy youth market.

PacSun Reports Same-Store Sales Decrease of 3%

The struggling action sports retailer PacSun still suffers, mostly with their young women’s collection, but remain optimistic.

Hot Topic’s Third Quarter Report Looks Grim with Store Closures and Lay-offs on the Horizon

The music-inspired retailer and popular store among American youth culture, reflects the difficult economic challenges in these times.

Live Nation Takes a Tumble, New Plans to Lower Concert Ticket Price-What This Means for Music Tour Season 2011

Why such decisions are of importance, not only for the music industry, but brands that use sponsorship as a grassroots method to reach youth culture.

Retail Round-up: Adidas Revenues Up 10%, Abercrombie and Fitch up 2%, American Eagle and Aeropostale Down

Mixture of financial results among youth culture brands reveals new expectations and upcoming fourth quarter guidance.

ASR Folds

Shocking news, but after 29 years, the Action Sports Retailer Trade Show has ended.